KOREASCHOLAR

DISCRETE GAMES IN MARKETING RESEARCH

Dubravko Radic
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/442693
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Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
pp.590-594
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
Discrete ChoiceDiscrete GamesGame TheoryPrice Privacy-Trade Off
Author
  • Dubravko Radic(University of Leipzig, Germany)