KOREASCHOLAR

TWO STUDIES ON HEALTH MISINFORMATION: HOW CAN WE BETTER COMMUNICATE WITH THE PUBLIC IN FIGHTING THE WAR OF HEALTH MISINFORMATION?

Kevin K.W. Ho, Ka Ho Trevor Ho
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/442803
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Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
p.788
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
False Health InformationSemi-structured InterviewSentiment AnalysisPublic HealthSocial Media
Author
  • Kevin K.W. Ho(University of Tsukuba, Japan)
  • Ka Ho Trevor Ho(University of Guam, Guam)