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CUSTOMER EXPERIENCE AND SALES INTERACTIONS: MOTIVATIONAL ORIENTATIONS, INFLUENCE TACTICS, AND SALES PERFORMANCE
Lorenzo Bizzi
Language
ENG
URL
http://db.koreascholar.com/Article/Detail/442855
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Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
p.915
글로벌지식마케팅경영학회
(Global Alliance of Marketing & Management Associations)
Keyword
Customer Experience
Sales Performance
Motivational Orientation
Influence Tactics
Self-Determination Theory
Author
Lorenzo Bizzi(California State University, United States of America)