KOREASCHOLAR

THE DIFFERENT EFFECT OF PHYSICAL AND VIRTUAL SOCIAL ROBOT ON USE BEHAVIOR

Joonheui Bae, Erin Cho, Minjung Cho, Sung Hun Kevin Bae, Mark Lee
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/443028
Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
p.1095
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Author
  • Joonheui Bae(The Hong Kong Polytechnic University, Hong Kong)
  • Erin Cho(The Hong Kong Polytechnic University, Hong Kong)
  • Minjung Cho(The Hong Kong Polytechnic University, Hong Kong)
  • Sung Hun Kevin Bae(The Hong Kong Polytechnic University, Hong Kong)
  • Mark Lee(MarkHerz, Republic of Korea)