KOREASCHOLAR

HOW HUMAN-ROBOT TEAMS (VS. ALL-HUMAN TEAMS) ENHANCE CUSTOMER COOPERATION WITH SERVICE PROVIDERS: THE ROLE OF RELATIVE POWER PERCEPTIONS

An Sheng, Sungwoo Choi
  • LanguageENG
  • URLhttp://db.koreascholar.com/Article/Detail/443036
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Global Marketing Conference
2025 Global Marketing Conference at Hong Kong (2025.07)
p.1103
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
Keyword
Human-robot CollaborationPowerService Management
Author
  • An Sheng(The Chinese University of Hong Kong, Hong Kong)
  • Sungwoo Choi(The Chinese University of Hong Kong, Hong Kong)