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Store Attributes as Determinants of Store Loyalty - Moderating Effect of Rural versus Urban Apparel Shoppers -
Jung Eun Lee, Jung Rim Cho, Leslie Stoel
언어
KOR
URL
http://db.koreascholar.com/Article/Detail/50031
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복식문화연구
(服飾文化硏究)
제20권 제1호 (2012.02)
pp.99-110
복식문화학회
(The Costume Culture Association)
키워드
rural customers
apparel shoppers
store attributes
Loyalty
determinants of Loyalty
저자
Jung Eun Lee
Jung Rim Cho
Leslie Stoel