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Role of risk reduction strategies in shopping online for fashion products
Jung Eun Lee, Kyu Hye Lee
언어
KOR
URL
http://db.koreascholar.com/Article/Detail/50106
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복식문화연구
(服飾文化硏究)
제21권 제1호 (2013.02)
pp.129-138
복식문화학회
(The Costume Culture Association)
키워드
perceived risk
risk reduction
information search
satisfaction
online shopping
저자
Jung Eun Lee
Kyu Hye Lee