LUXURY BRAND EXPERIENCE AND UGC EFFECTS - koreascholar

논문 상세보기

LUXURY BRAND EXPERIENCE AND UGC EFFECTS

Jihye Yu, Eunju Ko

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/373885

모든 회원에게 무료로 제공됩니다.

Global Fashion Management Conference

2019 Global Fashion Management Conference at Paris (2019.07)
p.834

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

luxury brand experience marketing Instagram UGC effect

저자

Jihye Yu(Yonsei University)
Eunju Ko(Yonsei University)

같은 권호 다른 논문