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Does Entrepreneurial Leadership Matter for Micro-Enterprise Development?: Lesson from West Java in Indonesia KCI 등재 SCOPUS

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  • URLhttps://db.koreascholar.com/Article/Detail/396908
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한국유통과학회 (Korea Distribution Science Association)
초록

This research investigates the role of entrepreneurial leadership in micro-enterprise development in the district of Majalengka in West Java, Indonesia. This study applied a qualitative content analysis method to understand the phenomenon of micro-enterprises comprehensively. The data of this research was collected using surveys, interviews, and a group discussion. The findings indicated that technological information adaptation plays a crucial role in the development of micro-enterprise development. Since the group of millennials dominated the leadership, it has provided more creativity by implementing technological information instead of the previous generation that faced difficulties in adopting the technology. This study noted that inadequate technology adaptation makes micro-business gradually lose customers, and the business was threatened to close. Meanwhile, the role of leadership drives the business development, sales have risen, the number of products has been increasingly diverse, and business capital and number of employees have grown. The establishment of an entrepreneur group could facilitate peer-to-peer contact, knowledge transfer, training, and intervention to enhance leadership and business development. This finding pointed out that the leadership will successfully influence business development when supported by several characteristics such as manage the business, capture opportunities, confidence, firmness, personal integrity, communication, and social and technical expertise.

목차
Abstract
1. Introduction
2. Literature Review
3. Research Methods and Materials
4. Results and Discussion
    4.1. Leadership and Business Development
    4.2. Market Penetration and New ProductDevelopment
5. Conclusions
References
저자
  • Ellen RUSLIATI(Faculty of Economics and Business, Universitas Pasundan) Corresponding Author
  • Mulyaningrum MULYANINGRUM(Faculty of Economics and Business, Universitas Pasundan)
  • Agus WIBOWO(Faculty of Economics, Universitas Negeri Jakarta)
  • Bagus Shandy NARMADITYA(Faculty of Economics, Universitas Negeri Malang)