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THE SOCIAL ROLE OF VOICE ASSISTANTS AS SERVANT VERSUS PARTNER: WILL AUTONOMY MATTER IN BUILDING A TRUSTFUL RELATIONSHIP?

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  • URLhttps://db.koreascholar.com/Article/Detail/410272
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글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
저자
  • Jennifer Huh(University of Minnesota)
  • Claire Whang(California State Polytechnic University Pomona)
  • Hye-Young Kim(University of Minnesota)