Kisspeptin (Kiss) and its cognate receptor, kisspeptin receptor (KissR; G protein coupled receptor 54, GPR54), have recently been recognized as potent regulators of reproduction in teleosts. Additionally, leptin plays an important role in energy homeostasis and reproductive function in teleosts. The purpose of this study was to examine differences in the concentration of the hormones of the Kiss/KissR system and leptin and the expression of their underlying genes, all of which are involved in the sexual maturation of female goldfish, Carassius auratus, following treatment with Kiss. The expression levels of KissR increased after the Kiss injection. Furthermore, the peptide hormone leptin also increased after the injection (in vivo and in vitro). Additionally, the expression of GnRH and GTHs (GTHα, FSHβ, and LHβ) increased in the brain and pituitary (in vitro and in vitro). These results support the hypothesis that Kiss plays important roles in the direct regulation of the hypothalamus-pituitary-gonad axis and leptin in goldfish. Therefore, we suggest that Kiss system gene expression is correlated with energy balance and reproduction.

It was a transition of music and dancing in the early and middle Qing dynasty, when female impersonators became popular in space of female kabuki. The industry of female impersonators gave the most profound impact on Chinese literature. It is mainly that female impersonators had an influence on homosexual literature. The first class writers who would be willing to create the literature images were on the increase. The writers felt well disposed towards the actors, which improved the standard of work and led to elegance of homosexual literature. Because of the decreasing of masculinity and the increasing of femininity, those works were getting feminine and tender. It has practical strategic significance for China to study the effect of culture about female impersonators.

王端淑은 역대 여성문인들의 시문을 수집하고 비평하여 여성시문총집을 편찬한 명말청초 의 대표적 여성문예가이다. 본 논문은 현전하는 왕단숙의 저작 名媛詩緯初編과 映然子吟 紅集을 중심으로 왕단숙의 문학사상과 그 창작경향에 대해 고찰한 것이다. 왕단숙은 시 창 작에 있어 學識을 기반으로 한 시의 體格을 중시하였으며 궁극적으로 典雅한 풍격을 갖춘 시 를 지향하였다. 또한 여성문학의 주요 개념인 脂粉氣에 대해 작가가 주어진 환경의 한계를 넘어서야 고금의 경계를 초월한 인간 본연의 문학을 할 수 있듯이 여성작가의 경우 脂粉氣를 벗어나고 피상적이고 습관적인 시어를 탈피하여야 좋은 시를 쓸 수 있다고 주장하였다. 왕단 숙의 시가 창작에서는 명말청초 강남지역 문인간의 교류와 소통의 도구로서 시의 기능이 강 화되었음을 보여주는 다양한 제재의 작품을 볼 수 있으며 시인의 내면세계에 보다 집중하여 회포와 감회를 읊은 시들도 상당히 많은 비중을 차지하고 있음을 알 수 있다.

Increasing sugar intake of population has become a nutritional issue in Korea. Sweet taste perception may be related to behaviors such as eating sweet food including high sugars and total sugar intake. This study aimed to evaluate objective and subjective sweet taste perception and the association among objective sweet taste perception, dietary behaviors related to eating sweet snack food including high sugar, and total sugar intake from the snacks. Participants were 261 healthy female college students (mean age: 21.0±1.6 years), who were divided into three subgroups based on oral sweet taste evaluation using a sweet taste assessment tool provided by Ministry of Food and Drug Safety: sweet-seeker group (n=139), medium sweet-seeker group (n=54), and unsweet-seeker group (n=68). There was no significant difference in weight and body mass index (BMI) among the three groups; however, the sweet-seeker group had significantly higher sweet taste preference than that of the other groups. Though more people in the sweet-seeker group thought they tended to eat sweet foods than the medium sweet-seeker and unsweet-seeker groups, over half of the sweet-seekers did not think they tended to eat sweet foods. The sweet-seeker group was more likely to eat sweet snacks such as breads, chocolate products, sugar-sweetened milk, and so on than the unsweet-seeker group. Total sugar intake from the selected sweet snacks was 44.4 g for the sweet-seeker group, 34.4 g for the medium sweet-seeker group, and 28.0 g for the unsweet-seeker group with a significant difference. These results indicated the absence of relationship between objective sweet taste perception and the obesity index; however, significant associations were detected among objective sweet taste perception, eating sweet snacks and total sugar intake from the snacks. We also found high disagreement between objective and subjective sweet taste perception of the subjects. The present study provided the novel insight that measuring objective sweet taste perception may be useful for assessing the risk of high sugar consumption and undesirable dietary behaviors.

본 연구에서는 고강도 운동 후 전신진동이 근피로도 감소와 심박회복율에 미치는 효과를 알아보고자 하였다. 피험자 는 총 20명으로 진동을 제공받는 그룹과 진동을 제공받지 않는 그룹으로 구성되어 있다. 고강도 운동은 경사 8.5도와 보행속도 4km/h를 30분간 제공하였고, 그룹별 진동유무별 의자형 진동기 위에서 30분간 휴식을 취하였다. 전신진동자 극은 10Hz의 진동주파수와 5mm의 진폭을 제공하였다. 진동유무별 피로도 감소와 심박안정화 효과를 검증하기 위해 혈중 젖산농도와 실시간 심박수 변화를 측정하였다. 실험결과, 진동을 제공받는 그룹에서 95.2% 수준의 더 큰 근피로도 감소결과와 50.67%의 더 빠른 심박회복율 결과를 보였다. 이는 고강도 운동 후 전신진동이 근육속 혈관을 지속적으로 자극하여 운동 후 초과산소섭취를 빠르게 해소하고 혈액순환 기능을 증진시켜 피로도를 감소시킨다. 고강도 운동 후 전신진동을 이용한 휴식은 노약자나 여성들에게 운동 후 다른 육체적 활동 없이 마무리운동으로 긍정적 효과를 기대할 수 있다.

Study objectives are: 1) to investigate the difference in consumer perceptions of the model’s image and physical attractiveness according to advertising model types; 2) to explore the effect of the difference between the model’s image and the consumer’s self image, the difference between the model’s image and the brand’s image, and the physical attractiveness of the model on attitude toward the advertising model; and 3) to explore the effect of attitude toward the advertising model on attitude toward the advertisement. A total of 306 female consumers over the age of 45 participated in experiments with advertisement stimuli for a senior apparel brand. Results showed a significant difference in the model’s images and physical attractiveness according to each model type. The consumer’s attitude toward the advertising model was determined by physical attractiveness of the model, not by the difference between model’s image and the consumers’ self-image, nor by the difference between the model’s image and brand image. Attitude toward advertisements was determined by attitude toward the advertising model. The findings imply that advertising models of a senior apparel brand can be selected based on the physical attractiveness of the model. Consumers do not consider whether the model’s image fits well with their self-images or the brand’s image when building an attitude toward the advertising model, and this precedes the consumer’s attitude toward the advertisement. These results can be used as guidelines to select appropriate models for advertisements of senior apparel brands.

이 연구는 남성중심의 교정조직에서 남녀교정직원들의 여성 교정직원에 대한 일반적 태도와 인식을 연구분석하였다. 특히, 남성교정직원들의 여성교정직원들에 대한 인식과 태도에 관해서 여성에 대한 성 고정관념적인 역할태도가 어떠한 영향을 미쳤는지를 이해하고자 하였고, 이러한 성고정관념이 여성교정직원들 자신들에 대한 인식과 태도에 어떠한 영향을 미치는지 여부를 분석하고자 하였다. 더 나아가, 대한민국 미래교정에서 여성교도관의 역할영역의 확대가 어디까지 이루어질 수 있는지에 대한 전망과 분석을 위해서 남녀 교도관들의 여성교도관의 남성수용자 사동관리에 대한 태도와 의견에 대한 일반적 인식을 분석하고, 남녀교정직원들의 남성수용자 사동관리에 대한 태도에 영향을 미치는 요인들을 분석하였다. 이를 위해서 전국의 12개의 교도소에서 총 448명의 남녀교정직원들에게 설문조사를 실시하여 다양한 경험적 분석을 수행하였다. 분석결과, 남성교정직원들에게서 여성교정직원들에 대한 부분적 성고정관념적 인식이 존재하였다는 것을 발견하였다. 그리고 이러한 성고정관념적 인식은 여성교정공무원들에게서도 발견이 되었다. 그리고 남녀교도관 모두는 여성교정직원의 남성수용자 사동관리에 일반적으로 부정적인 의견을 가지고 있다는 것을 발견하였는데, 여기서 남녀교정직원의 차이가 발견되지 않았다. 이 연구의 결과에 대한 논의, 공헌점, 그리고 제한점 등이 결과와 논의 부분에서 논의되었다.

This study aims to analyze the aspect of coherence realization of narrative discourse of female marriage immigrants. Considering that discourse structure and cohesive devices are engaged in the coherence of discourse, this study attempts to examine the aspect of structure development of narrative discourse and the utilization of reference and conjunction. The participants in the study are intermediate and advanced-level female marriage immigrants. The analysis results of this study can be summarized as follows: (1) the female marriage immigrants selectively contained [abstract] and [evaluation] while essentially containing [setting], [complicating action], [resolution] when comprising narratives; the coherence of discourse was found to be disrupted due to insertion of extraneous contents, lack of information, excess of information, or delaying of the introduction utterances; (2) the use of cohesive devices was concentrated in a particular expression. Suggestions based on the findings of the study are provided.

본 연구는 성격 유형과 연령별, 유행혁신성에 따른 구두 스타일 선호와 감성에 대해 연구한 것으로 실증적 연 구를 통해 이를 규명하고자 하였다. 본 연구는 편의표본 추출방식의 설문조사를 통한 연구를 하였으며 여대생 224명을 대상으로 조사하였다. 구두 스타일을 선정하기 위하여 구두 종류를 사전적 분류와 인터넷 검색을 이용 하여 현 여대생들에게 착용이 적합한 총 8개 구두를 선정하였다. 성격유형은 MBTI 간략척도를 본 연구에 맞게 수정하여 사용하였다. 감성척도는 선행연구를 통해 검증된 감성척도를 수정 보완하였으며 SPSS통계분석 결과는 다음과 같았다. 첫째, 구두 스타일에 따라 선호와 감성에는 유의한 차가 있었으며 대응분석 결과, 구두의 감성은 4~5가지로 묶일 수 있었다. 둘째, 여대생의 성격유형별로 몇 가지 구두에서 선호와 감성의 유의한 차가 있었다. 셋째, 유행 혁신성에 따른 구두의 선호와 감성의 유의한 차가 있었으며 구매횟수에 따른 구두의 선호도에 유의한 차가 있었다. 본 연구결과를 통하여 소비자의 특성 및 유행이 급격하게 변화하는 구두시장에서 생산자, 소비자 모두에게 유용한 효과적인 정보 자료로 사용될 수 있을 것으로 기대한다.

As mass media has come to intervene with politics in a more proactive way during modern times, the image of a politician has evolved into a more relevant factor compared with political content. This phenomenon is known as "image politics", and such externalized images as non-verbal cues have grown in importance, along with the numbers of female politicians. Thus image strategy has been instituted as a major research theme in the field of political marketing, especially for female politicians. In accordance with this theme, this study aims to approach fashion as part of image strategy of female politicians, in order to reemphasize political fashion as a valuable resource. The methodologies employed in this study are based on both the literature and positive research. Female politicians have long utilized fashion styles that are, or are assumed to be, the most appealing to their target base of support in a predominantly male-centered sector. In this sense, appropriate choices in the usage of apparel items, colors, hair styles, accessories, and others according to each situation and respective hierarchies are of the utmost importance. When attending official ceremonies and other related meetings, the strategic superiority afforded to a scientific approach based on thorough fashion research, compared with personal taste is imperative. The significance of this study lies within the recognition of the importance of fashion image, and how to utilize fashion for image strategy in practice, through the investigative synthesis and review of major preceding research.

The purpose of this study was to investigate the relationships between sports commitment, sportswear brand satisfaction, and brand loyalty of female university students in their 20s. Two hundred surveys were distributed to female university students, and 185 responses were used for the final analysis. The SPSS program was used with a reliability test and factor, frequency, path analysis. Based on the literature review, the following five hypotheses were suggested. H1: Cognitive commitment will have a positive effect on the behavioral commitment of sports commitment factors. H2: The behavioral commitment of female university students will have a positive effect on brand satisfaction. H3: Sportswear brand satisfaction will have a positive effect on continuous brand loyalty. H4: Cognitive commitment will have a positive effect on habitual brand loyalty. H5: Continuous brand loyalty will have a positive effect on habitual brand loyalty. The results of this study showed that first, after the factor analysis, there were two factors of sports commitment (behavioral commitment and cognitive commitment). Second, the path analysis results revealed that there were significant relationships between sports commitment factors (cognitive commitment and behavioral commitment), sportswear brand satisfaction, and brand loyalty factors (continuous brand loyalty and habitual brand loyalty). The results revealed that cognitive commitment had a positive relationship with behavioral commitment, which had a positive relationship with sportswear brand satisfaction. Sportswear brand satisfaction had a positive relationship with continuous brand loyalty, which had a positive relationship with habitual brand loyalty. Cognitive commitment also had a positive relationship with habitual brand loyalty.

Padded outers (jackets, jumpers or coats) are a popular and “must have” item for cold weather because they provide light weight warmth and good style. This study investigates Korean female’ attitudes and factors on purchase decisions for luxury padding outers by level of involvement. A total of 287 female respondents participated in the survey with data obtained using a random sampling method from on and off line respondents aged20’sto40’sinthe Seoul and Gyeonggi area. The study was based on the Maslow’s Hierarchy of needs and Zaichkowsky’s concept. Respondents were asked to indicate their degree of agreement on a 5 point Likert scaled that measured involvement, attitudes, and decision purchased factors. Factor analysis, cluster analysis, correlation and T test were conducted. A factor analysis on 9 needs/motivation measures about padded outer products indicated two factors of a motivation factor and physiological factor for “expectations to have a more positive outcome”. Involvement related to 10 measures about padded outer products indicated two factors of “personality/desires” and “interest/value”. In addition, two other factors were extracted in attitude measure variables of “positive attitudes” and “negative attitudes” towards premium outers. We realized that “expectations to have a more positive outcome” motivation influenced positive attitudes more than “physiological” motivation about premium padded outers. “Personality” involvement factor correlated highly with “positive” attitude factor towards exclusive padded outers (Pearson r=0.766), while the “interest” involvement factor correlated slightly. We can interpret individuals are very positive towards premium products if someone has expectancy to achieve desirable outcomes and wants to express personality. Clustering from involvement measures based on needs, values and interests were classified into two groups. There was a significant difference in the respondents’ purchase decision factors between two segments based on the levels of involvement (p<0.001). The high product involvement group was brand and country of origin conscious, material conscious, trend sensitive, luxury image seeking, and less padding outer price conscious. The low product involvement group was more color conscious in purchases. The findings imply that different marketing approaches are recommended to target each segment in the outer clothing markets.

Towards the 21st century, the whole world is regarded as one market. Globalization is spreading all over the world as many cosmetics companies pioneering new market abroad, overcoming relatively limited domestic markets. Korean cosmetics companies are not the exception and they are aiming Chinese consumer market, the largest one in Asia, which is growing steadily since government’s open door policy. So, the necessity to compare and figure out the difference between Korean and Chinese consumer’s cosmetics buying behavior is very high for those companies that have their eyes on the Chinese Market. Therefore, the purpose of this study is to compare buying behavior between Korean and Chinese female consumers related to Korean cosmetics brand level. Cosmetics buying behavior is examined in 4 areas; purchasing motives, information sources, purchasing criteria, and the level of satisfaction. Subjects were selected through a convenient sample technique and a questionnaire was developed in Korean and Chinese by translation and back translation method. Data were collected from the sample of 187 out of 233 in Beijing for Chinese female consumers, and 188 out of 200 in Pusan for Korean female consumers. Respondents’ age varied from 20’s to 50’s. Korean cosmetics brands were divided into high /low levels; low brand level included Micha, The face shop, and Laneige while high brand level included Sulhwasu, O’hui, and The history of who. Among many types of cosmetics, this study focused on the basic types of cosmetics product such as lotion, moisture cream, nutrition cream, mask pack with the exception of color based cosmetics products. Data were analyzed by ANOVA and cluster analysis using SPSS 20.0. Respondents were divided into 4 groups: Korean high brand purchasing consumers, Korean Low brand purchasing consumers, Chinese high brand purchasing consumers, and Chinese low brand purchasing consumers. 1. For purchase motives, Chinese consumers affected by Korean celebrities and had more motives to experience Korean cosmetics. To relax and to relieve from stress was the main reasons to buy Korean cosmetics for Chinese high brand consumers. Price was the main reason to buy Korean cosmetics for both low brand purchasing groups. 2. For information sources, Chinese consumers had tendency to collect information from personal relations such as friends and family. Korean and Chinese low brand consumers used internet advertising. Chinese high brand consumers collected information from department salesman. Korean high brand consumers showed lowest use of any kinds of information sources. 3. Korean high brand group put on importance on color and scent as cosmetics purchase criteria. Chinese high brand consumers showed importance on brand image, ingredients, containers/packing, skin fit, and feeling. Korean and Chinese low brand groups have importance on brand image, ingredients, and skin fit. 4. Concerned satisfaction level, Korean high brand group showed lowest satisfaction level. Chinese consumers had satisfied with container design and feelings.

The purpose of this paper is to understand Taiwanese mature consumers’ attitudes and behaviour toward aging, clothing choice and consumption experience. Eighteen females aged from 47 to 59 years old were recruited, and in-depth interview was used to explore the purchasing motives, the salient impact of product attributes, and fashion information sources. Simple descriptive analysis and content analysis were employed for this study. According to the interview transcripts, Taiwanese mature consumers were generally satisfied with the offers of apparel products in the market. Respondents also expressed that they were concerned about individual interests, self-cultivation and social network when they enter their semi-retirement stage of life. Our results also indicated that clothing selection and consumption were closely associated with individual’s profession, social status and daily activities. In terms of fashion information source, respondents cited window display and store catalogues as the two most important sources, followed by fashion magazines.

The sexual maturation occurred by the changes of steroid hormones was known to sex-dependently and/or agedependently regulate the lipid metabolism in various animal species. Our current study demonstrates that lipid and its functional fatty acids can be changed depending on the status of sexual maturation. Of the functional fatty acids, γ- linolenic acid (GLA; 18:3n-6) is an important factor for maintaining human health. The purpose of our study was to investigate the level of GLA in mice with different stages of sexual maturation. To this end, the longissimus muscle (LM) of immature (3-week-old) and mature (7-week-old) female mice was analysed for the fatty acid composition by gas chromatography. Furthermore, both gene and protein level of Δ6 desaturase (FADS2) which is involved in GLA metabolism by real time PCR and Western blotting, respectively. Mature females showed greater (P<0.05) serum 17β -estradiol (E2) level and LM GLA contents than immature group. The mRNA and protein levels of FADS2, which converts precursor linoleic acid into GLA, were higher (P<0.05) in mature female mice than in immature mice. In conclusion, these results show that sexual maturation of female mice induces GLA and FADS2 contents in LM.

This study was designed to evaluate the possibility of increase through dairy female offspring’s ratio by transfer of pre-selected transferrable blastocyst that was produced by pre-selected X-bearing semen with OPU derived oocytes. Elite dairy female cow is demanded strongly compared with male, the so called, farmer wants to produce only an elite female dairy offspring as a candidate female dairy cow for producing milk. In our study, we selected 2 elite dairy bull semen from National Agricultural Cooperative Federation to pre-select X-bearing semen and 5 elite dairy female cows as donor for collecting of OPU derived oocytes. OPU derived embryo production system was carried out an aspiration of immature oocytes from 5 donor cows 2 times per week, total 200 times for 2 to 7 months by an ultrasonographic guided follicular aspiration system and then produced in vitro-produced blastocysts by in vitro maturation, fertilization and culture. Dairy donor semen selected H-319, 320 bull in National Agricultural Cooperative federation was sorted X-bearing semen by flow-cytometer and frozen for using IVF with OPU derived oocytes. Donor cows were selected 5 elite dairy cows from Gyeongju Dairy Cow Community and then disease tests such as 4 kinds of disease before selecting was checked. Oocyte proportion of grade 1 to 3 from total collected oocytes was significantly lower in donor A and B than those in donor C, D and E (82.16 and 70.03% vs. 90.0, 91.78 and 93.57%), respectively (p<0.05). However, number of oocytes per session in donor A, C and E was significantly higher than those in donor B and D (7.77 ± 3.26, 5.85 ± 2.10 and 7.03 ± 2.14 vs. 4.68 ± 2.61 and 5.21 ± 1.97 oocytes), but donor A was significantly higher than donor C (p<0.05). Development to blastocyst in donor B, C and E was significantly higher than those in donor A and D (31.0, 25.0 and 25.0% vs. 14.3 and 4.5%), but donor A was not different in donor C and E (p<0.05). Nine out of 10 blastocysts (90.0%) derived from OPU blastocysts were confirmed male embryos that was induced with Y-bearing semen to confirm sex ratio only. Total 96 blastocysts derived from female bearing semen were transferred into synchronized recipients and then confirmed 42 recipients (43.8%) pregnancy rate, 36 offspring (37.5%) and 91.7% female sex ratio (33 female vs. 3 male offspring). Taken together all data, elite dairy female offspring could be produced effectively by in vitro production system between pre-selected x-bearing semen and OPU derived oocytes that would be influential breeder in the breeding of dairy farm to increase effectively elite dairy offspring ratio as well as net income in the dairy farmer.

This study aims to survey the creation process of female figure as a whole by linking features of female association depending on Shen cong wen's creation period with the characteristics of female figures of each time. Female figures at the first creation period are, in many cases, just passive subjects looked into the eyes of the male writer. This is largely because of a woman named Ma, Yao Mei, and Ding ling, who were those Shen associated when he first started writing literatures. They were women who hided their true colors of wicked women under the veil of positive image of girl and seem to have a huge impact on the creation of female figures by Shen at the initial stage of his literature creation process. At the second period, female figures in his literatures are varied and colorful. There are novels in which a woman is a main character and stories, in many cases, are delivered from a point of view of a woman. Ding ling and Zhang zhao he associating with Shen at that time had a great impact on this. Literatures by Shen in this period were a dedication for the love and friendship with friends and lovers. Female figures at the third period have contradictory characteristics; sometimes it is too ordinary and plain, and others it is too abstract and difficult. This is related to the fact that the association with women did not directly motivate his creation at that time due to the reality called marriage and a special circumstance: war. But, in this period, he was absorbed in creation to capture the lively motion and beauty of life that he had constantly envisioned. In conclusion, by investigating the relationship between his association with women and female figures, the author has been able to identify the meaning of coincidence and women when it comes to creation, as the way he had expressed. His creative tendency was determined according to the nature of women he was in association with each time and the female figures did not stray from the shadows of women he was in association with. This feature on the creation of literatures by Shen suggests that his literary world and female figures are to be interpreted and studied in various ways in the fields such as eco-feminism and gender psychology.

Human sacrifice is a religious practice in which living human individuals are consumed to worship natural and ancestral spirits. Ample evidence of this practice during the Yin-Shang period is furnished by oracle-bone inscriptions, which are extant from ca. 1200 B.C.E. This paper addresses the issue of female human sacrifice in Shang-dynasty oracle-bone inscriptions both from the point of view of religious studies and from a socio-historical perspective. Proceeding from a systematic overview of the various categories of female human sacrifice in the inscriptional record, the paper analyzes the social status and origins of the victims in order to better understand the specific functions and peculiarities of female human sacrifice under the Shang.