PURPOSES : Concrete, which is a construction material, is the most widely used compression material; however, unlike steel, it exhibits nonlinear material characteristics. Therefore, to examine the behavior of structures under the nonlinear conditions of concrete materials, one must select an appropriate numerical-analysis technique and a reasonable material model. When performing the nonlinear numerical analysis of a structure using general-purpose structural analysis software, the stress–strain curve or the Mohr–Coulomb failure criterion is typically employed to consider the nonlinear material characteristics. In this study, an efficient nonlinear numerical analysis is conducted by defining the stress–strain curves and Mohr–Coulomb parameters applicable to Strand7 to examine and design the stability of reinforced concrete structures. METHODS : This study was conducted by improving existing data. Based on the tensile region of the concrete stress–strain curve presented in a simple shape and the results of the splitting test, the proposed Mohr–Coulomb parameter was improved based on regulations stipulated in the design standards of concrete structures. The characteristics and usability of the improved material models were examined using concrete splitting tensile and bending models. RESULTS : A yield area distribution similar to that of the reference data is obtained when the Mohr–Coulomb material model is used in the numerical analysis of the concrete splitting tension, thus confirming the validity of the model. In the Mohr–Coulomb material model, nonlinear resistance continues even after the maximum reaction force occurs. However, when the stress–strain curve material model is applied, at the moment the maximum reaction force occurs, the material yields and begins to be damaged. In addition, by applying the Mohr–Coulomb material model to the bending numerical-analysis model, the magnitude of stress in the tensile region from the initial stage exceeds the yield stress defined in the stress–strain curve. CONCLUSIONS : Based on a series of examples, the usability of the proposed concrete stress–strain curve and Mohr–Coulomb parameters is confirmed. However, to obtain numerical-analysis results that are consistent with the nonlinear behavior of actual structures, nonlinear testing of reinforced concrete structures shall be conducted and material models shall be improved.