다양한 무체재산이 혁신과 창작을 유도하는 데 효율적인 법적 도구가 될 수 있다면, 기업이나 개인의 명성과 신용은 거래비용을 낮춰 줌으로써 일상적인 경제활동의 효율성을 높여주는 기능을 수행하게 된다. 명성과 신용의 경제적인 효과를 보면, 진실에 기초한 명성 또는 신용은 정확한 정보의 무상공유를 가능하게 함으로써 상품이나 서비스의 공급자와 소비자 사이의 효율적인 선택을 가능하게 하는 기능을 수행하기 때문에 명예훼손이나 퍼블리시티 기타 불법행위에 관한 법리는 관련시장에서 거래비용을 낮춰 주는 훌륭한 법적 도구가 될 수 있다. 종래 기업의 신용을 훼손하는 행위에 대한 불법 행위책임의 문제는 구체적인 사실을 적시하거나 의견을 표명함으로써 기업에 대한 사회적 평가를 저해하는 행위들을 중심으로 논의가 이루어졌으나, 최근 선고된 대법원 2008. 10. 9. 선고 2006다 53146 판결에서는 고급 이미지의 의류로서 명성과 신용을 얻고 있는 타인의 의류와 유사한 디자인의 의류를 제조하여 저가로 유통한 행위가 타인인 법인의 신용을 훼손하는 행위에 해당하고 그에 대해 불법행위책임이 인정된다는 취지로 판시하였다. 이 글에서는 위 대상 판결의 사실관계와 판시내용을 중심으로 하여 산업디자인에 대한 저작권법적 보호가능성, 부정경쟁방지법상 상품주체혼동행위 및 상품형태모방행위의 각 성립요건, 영업비밀 침해행위의 성립요건, 저작권법이나 부정경쟁방지법 등의 성문법을 위반하지 아니한 행위에 대한 일반 불법행위책임의 적용가능성과 위법성의 판단기준 및 손해배상의 범위 등에 관한 쟁점을 검토하고 있다. 이 사건의 예에서 보듯이 기술의 발전과 시장의 변화로 인하여 다양한 형태의 경쟁질서 위반행위가 나타나고 있고, 이에 관한 판례도 점점 늘어나고 있는 추세에 있는바, 이 분야에 관한 심도 있는 논의가 계속 진행될 필요가 있다고 본다.

The purpose of this study was to analyze the eroticism of the exposed body and clothing style of Chinese foreign students in Korea and to provide basic information required to design and develop a niche market for the Chinese. A Chinese professor translated 52 questions, which formed a preliminary survey given to 30 Chinese students. Following this preliminary survey, some questions were then revised. The surveys were conducted during 3 weeks starting from the 5th of October. Only 289 of 330 questionnaires were selected for statistical analysis. Data were analyzed statistically through Frequency analysis, Chi-square test, T-test, and Regression analyses in SPSS 12.0. The results of this study were as follows. First, we should consider men's breast, back, and neck line in order to develop the design of men's clothes, and the leg and collarbones for women's clothing. Second, it was suggested that we pay attention to the following articles of clothing to expand the erotic market for Chinese women's clothes: mini-skirts, side slit skirts, and tight-skirts for bottoms; blouses or T-shirts with a neckline scooped out deeply for tops; and see-through one-piece dresses with deeply scooped out backs.

유비쿼터스 헬스케어 기술 및 휴대용 전자기기의 발전은 지속적으로 전원을 공급하기 위한 새로운 에너지원을 요구하고 있으며, 이러한 점에서 의류를 통한 인체 에너지 수확 시스템의 연구가 요청되고 있다. 인체에너지를 수확하는 방식의 하나인 열전은 인체와 주위 환경간의 온도차이로부터 에너지를 수확하는 방식으로, 본 연구에서 의복을 통한 열전에너지 수확의 기초자료를 확보하기 위하여 인체표면 온도의 분포를 실증적으로 고찰하였다. 이를 위해 체표 구간을 설정하고 구간별 온도분포를 분석하였다. 분석 결과, 상체의 체표온도가 하체에 비해 높았고 특히 심장과 가깝고 혈류량이 많은 몸통 부위의 체표온도가 높았다. 뒷목과 등, 허리의 후면 부위 체표온도가 앞면에 비해 높았으며, 팔 부위의 경우 위쪽 부위의 체표온도가 아래쪽 부위보다 높고 팔 후면이 정면과 측면에 비해 온도가 낮게 나타났다. 체표 구간별 평균 온도와 환경온 간의 차이값이 가장 높아 열전 수확 기능구조 설치에 가장 적합한 위치는 뒷목 부위로 나타났고, 등과 허리 부위, 측면 어깨부위, 가슴 부위, 정면 위팔 부위, 배 부위가 그 뒤를 이었다. 이러한 인체표면 온도분포 결과를 토대로, 본 연구에서는 열에너지 수확의류 개발을 위한 기본 지침을 도출하였다.

Aliphatic cuticular hydrocarbons (CHCs) of different developmental stages of the spot clothing wax cicada, Lycorma delicatula (Hemiptera: Fulgoridae) were analyzed using GC and GC-MS. The numbers of carbons in the major CHCs of each developmental stage 32, 33, 28, 38, 37 in the egg, 1st, 2nd, 3rd, and 4th ins tar nymphal stages, and adults, respectively. The cuticle of Lycorma delicatula contains mainly methyl-branched 9-methylheptacosane (15.11%) in the egg stage, and a high proportion of n-heptacosane in nymphal stages (15.75, 22.42, 25.04, and 23.11 % in the 1st, 2nd, 3rd and 4th instars, respectively). In contrast, male and female adults had high proportions of n-nonacosane (13.42 and 16.55%). The chemical constituents of CHCs were classified into five groups (n-alkanes, monomethylalkanes, dimethylalkanes, trimethylalkanes, olefins) and group profiles of each developmental stage were compared. Egg surface was composed mainly monomethylalkanes (45.39%), a saturated hydrocar-bon. Nymph CHCs consisted primarily of n-alkanes (37.63 to 46.12%). There was a difference between adult male and female CHCs_ However, both contained n-alkanes and monomethylalkanes. CHCs with trimethyl or double bonded structure were rare in all stages.

인체의 동작 센싱 방법에 대한 연구가 다양하게 진행되어 왔으나, 기존의 동작 센싱 방식에는 많은 한계점들이 있다. 기존의 동작 센싱 방식의 한계점을 보완하기 위한 일환의 노력으로, 이 논문에서는 비구속적인 동작 센싱이 가능한 광섬유 기반 의류 소매형 동작센서를 탐색적으로 연구하는데 목표를 두었다. 이 논문에서는 광섬유 기반의 의류 소매형 동작 센서를 고안하고, 이를 통하여 일상생활 중에 다양한 동작을 센싱하는 것이 가능한가에 대하여 탐색적 연구를 수행하였다. 또한 본 연구의 범위는 광섬유 기반 동작센서의 가능성 여부와 주요 요건을 탐색하는 것이며, 소매 패턴과 봉제 방식의 특성, 착용자의 체형 특성이 미친 영향은 연구 범위에서 제외되었다. 이러한 방식으로 의복에 적용 가능하도록 고안된 광섬유 기반 의류 소매형 동작센서는, 기존의 동작 센싱 시스템에 비하여 더욱 미세한 인체 동작 측정이 가능하며 시간 공간의 제약 없이 저 비용으로 인체 동작 측정이 가능하다는 장점을 갖는다.

The purposes of this study are to segment women consumers on the basis of clothing shopping orientation and to investigate clothing purchasing behaviors of each segmented group by age variable for development of effective fashion marketing strategies to meet very changeable modern consumers' needs. The research methodology is survey and subjects were 650 women aged from 20s to 60s. The questionnaire consist of measurement items for clothing shopping orientation, clothing purchasing behaviors and subjects' demographic attributions. The data were analyzed by Cronbach's α, factor analysis, cluster analysis, χ2 test, ANOVA and Duncan's multiple range test, using SPSS program. The results are as follows. First, 5 factors were emerged on clothing shopping orientation. Second, women consumers are segmented into 4 types(conspicuous, convenient, pleasurable, and unconcerned type) by clothing shopping orientation. Third, each consumer type divided by age variable showed some important differences on demographic characteristics and various clothing purchasing behaviors. Therefore, the results of this study support that clothing shopping orientation can be useful as one of the effective differentiated variables to segment women consumer market and age variable has important mediate effects on the differences of clothing purchasing behaviors by clothing shopping orientation type.

The purpose of the study was to compare the culture and the clothing value between Korean and American college students, especially men. Also, this study was to analyze the culture effect on the clothing value. The survey was performed and 200 questionnaires were utilized for this study. The SPSS 12.0 was used to analyze the technical statistics like average, frequency, t-test, factor analysis, multiple regression analysis. The result showed, first, there were some 2 major cultural differences such as power distance and long-term orientation between Korean and American college men. Comparatively, Korean college men showed higher masculinity and lower power distance and long-term orientation. Second, there were differences in the clothing value aspect. Both of them considered the economic clothing value to be most important. Third, there were some differences in the clothing value because of the cultural differences. For Korean college men, there were masculinity and long term orientation that had an effect on the social and religious clothing values, however, for American college men, power distance, masculinity and long term orientation that had an effect on the social, religious, theoretical and economic values.

The purpose of this study is to investigate learning desire based on the interests, application of clothing and textiles in Technology․Home Economics curriculum of middle school. For this research, a questionnaire survey was conducted to 404 middle school students living in Seoul and Kyunggi areas. The data was analyzed by frequency, descriptive statistics, Cronbach's α coefficient, one-way ANOVA, and Duncan-test using SPSS 14.0. The conclusions of this study are as follows: First, the perception of middle school student for Technology․Home Economics was low. Students were interested not in the clothing and textile education but in getting dressed specially, and purchasing of clothes. Second, the more interested in the area of clothing and textiles, the higher is the application of apparels coordination, apparel purchase, and apparel management. And the more interested in the area of clothing and textiles, the higher is the desire in class contents. Therefore, teaching-learning methods should be developed to improve middle school students' interests, and applications in the clothing and textiles.

Nowadays, personal media is a new tool for communication as digital cameras and mobile phones are developing rapidly. We are concerned over Cyworld users who could have different personal characteristics which will influence on buying patterns in on line shopping behaviors. The purpose of this research was to observe fashion attitudes and purchase behavior of Cyworld mini homepage users, for establishing marketing strategies by understanding consumers. For this study, one line survey was used for 500 male and female subjects who are 20 to 40 years old. Only reliable 441 questionnaires were used for analysis. The SPSS program was used for frequency, K-means cluster, t test, and chi-square test. A total of 441 respondents were clustered on the basis of 8 item self-disclosure scale, using the K-means procedures. The results indicated that respondents were clustered into two segments; 267 respondents(active attitude towards self-disclosure) and 164 ones(not active). We examined fashion attitudes in mini home page and buying behavior by self-disclosed variable. Those who are involved actively in self expression and self-disclosure considered more fashion style and trend. The major motivates of web surfing was finding a good design, and good price. High self-disclosure group tends to search many shopping mall for right design and low self disclosure group tends to search them for the right price. High self-disclosure group tend to shop the fashion products more, while low self disclosure group tend to purchase books more through the internet. We realized that active group in self-disclosure purchased their clothing accidently when they visit Cyworld.

최근 생체 신호 측정을 위한 기능성 의류는 동작 잡음에 의한 노이즈를 최대한 줄여 정확한 생체 신호를 측정 가능케 하는 것의 중요성에 대한 논의가 이루어지고 있다. 이에 본 연구는 영향 요인별 고려 사항을 반 영하여 3-리드(lead)방식의 은사 자수의 직물 전극을 개발하고, '일자형 절개 타입', '십자형절개 타입', '엑스형 절개 타입', '곡선 엑스형 절개 타입'의 총 네 가지 타입의 생체신호 센싱 스마트 의류의 시안을 설계하고 제작하였다. 디자인 시안은 민소매형태의 남성용 티셔츠로 신축성 있는 소재를 사용하여 인체 굴곡을 따라 의복과 전극이 밀착될 수 있도록 하였으며, 트랜스미터를 이용하여 메인 컴퓨터로 데이터가 무선 전송되게 하였다. 각 재모듈화형 의류 타입별 인체 동작에 의한 영향과 정지 및 동작 상태에서의 심전도 센싱 성능을 평가하기 위해 동작에 따른 전극의 변위를 측정하고, 심전도 측정 평가를 실시하여 SNR을 분석하였다. 본 실험 결과를 반영하여 의류 디자인 시안의 수정 및 보완 과정을 거친 후, 최종적으로 '연속-부착형', '삽입-분리형'의 두 가지 타입의 생체신호 센싱 스마트의류 디자인 모형의 모듈화 방안을 제시하였다.

The purpose of this study is to develop the most appropriate garment patterns for dog. This study is analyzed the body structures and bodily movements of different types of dogs and constructed garment patterns that are appropriate for each category: the basic pattern for dogs with oval-shaped chests; and the modified pattern for the ones with barrel-shaped chests. Analyzing some of the existing patterns in the market as well as studying the size chart of one of the dog apparel manufacturers, who participated in the Fashion Week for the very first time, were undertaken in order to understand the bodily figures and movements of dogs. Furthermore, based the previous studies and relevant information available regarding some of the most popular dogs in four selected countries: (names of the selected countries), dogs were broadly categorized into three groups according to the shape of their chests: Oval, Barrel, and Flat-sided. Later, two types of pattern were created and then constructed for fitting: the basic pattern for oval-shaped chest; and the modified pattern for barrel-shaped chest. As a result, the two patterns turned out to be most suitable for pet dogs.

The purposes of this study were to identify awareness of pollution and attitudes toward eco-friendly clothing according to women's LOHAS lifestyle. Over 60% of women were not aware of severity of environment pollution by clothing wastes and 37.2% kept their not-wearing clothing in dead storage. 26.7% of women disposed notwearing clothing into clothing collecting box separately and 20.9% sent them to neighbors or friends. 39.4% of women were willing to pay 10% more for eco-friendly clothing and 84.6% were not willing to buy clothing produced by unethical companies. Factors of LOHAS lifestyle were healthy food, environmental protection, family life, healthy clothing, healthy housing, and community service, and were segmented into using leisure group, family centered group, LOHAS group, and LOHAS stagnated group. Using leisure group were university women with low incomes, well aware of environmental pollution by clothing wastes and eco-friendly clothing, kept their not-wearing clothing into dead storage, and low intention to buy clothing produced by unethical companies. Family centered group were women of 30’s with average income and higher educationl, unaware of environmental pollution by clothing wastes and eco-friendly clothing, but low intention to buying them, disposed not-wearing clothing into clothing collecting box. LOHAS group were the over forties home makers with higher income and education, well aware of severity of environmental pollution, sent not-wearing clothing to others or remodeled, intended to buy eco-friendly clothing, and not to buy clothing produced by unethical companies. LOHAS stagnated group were university students, unaware of severity of environmental pollution by clothing wastes and threw not-wearing clothing into trash box, no experience of eco-friendly clothing, could buy clothing produced by unethical companies if needed.

The purpose of this study was to identify the determinants of decision-making confidence of clothing. As determinants, this study examined consumer susceptibility to interpersonal influence, vanity, and clothing knowledge. Data were collected through surveying university students in Seoul metropolitan area using convenience sampling method. Out of 324 distributed, 300 useful questionnaires were returned. The results showed that identical conformity among consumer susceptibility to interpersonal influence factors significantly influences, both directly and indirectly, decision making confidence through vanity. Although normative conformity does not influence decision-making confidence directly, it does significantly influence decision-making confidence indirectly through influencing vanity and clothing knowledge. The results suggest clothing is a manifestation tool for managing public self, which finally leads to increased clothing knowledge and decision-making confidence of clothing. These findings may be used by marketers in developing strategies for product development and promotion.

The purpose of this study was to compare clothing values and clothing purchasing behaviors between Korean and American college students, especially men. Also this study was to analyze the clothing values effect on the clothing purchasing behavior. For the practical study, 200 questionaries were surveyed, 110 from Korea and 105 from American. The average and frequency, t-test, χ2, multi-variate analysis of variance and factor analysis were used for this study. The result showed, first, there were little differences in the clothing value aspect. Both Korean college men and American college men considered the theoretical value to be most important, however, the American college men were higher than the Korean college men for theoretical, economic and political values. Compared to the Americans, the Koreans considered social clothing value to be more important but theoretical, economic and political values were less important. Second, there were some differences in most of all the clothing purchasing behaviors. There were slight differences in the reasons for the purchases between Korean and American college men. Both of them said that they purchase clothes to satisfy their needs. Regarding the information sources for the purchase, The Korean college men were slightly higher than the American college men for the media information sources and lower than them for the human information sources. Regarding the place where the clothes were purchased, the Korean college men preferred to make purchases at department stores, and the American college men preferred shopping malls. Regarding the monthly expenses for clothing, less than 50,000 won($50) was the average for most of the Korean women, but most of the American college women spent 100,000 150,000 won($150) per month. Third, the clothing value was different in the reason for purchasing, the purchasing information source, the purchasing place, and the monthly expenses for the clothing.

웰빙 트렌드의 도입, 라이프 스타일의 변화, IT 컨버전스에 대한 수요의 증가에 따라 최근 스마트 의류는 사용자 애플리케이션을 중심으로 세분화되어 개발, 연구되고 있으며, 스마트 의류의 시장 또한 세분화되어 진행되고 있는 추세이다. 그러나 소비자 측면의 세분화에 따른 스마트 의류에 관한 연구는 미비한 실정이다. 따라서, 본 연구에서는 스마트 의류 기획에 있어 가장 밀접한 관련이 예상되는 의복 및 의복행동 라이프스타일과 디지털 라이프스타일을 중심으로 라이프스타일의 유형을 분석하고, 라이프스타일에 따른 스마트 의류의 니즈에 따른 스마트 의류의 상품 기획 방안을 제시하고자 하였다. 본 연구는 추후 스마트 의류의 수요가 가장 높을 것으로 예상되는 20대, 30대를 중심으로 이루어졌으며 그 결과 의복 및 디지털 기반의 라이프 스타일은 유행 추구형, 실용적 기능 추구형, 감각적 정보 추구형의 세 가지 타입으로 분류되었다. 본 연구에서는 이를 토대로, 라이프스타일에 따른 스마트 의류의 소비자 니즈를 통한 스마트 의류의 기획 방안을 제시하였다.

The purpose of this study is to understand factors of risk perception and purchase obstruction by consumer characteristics and purchase experience of clothing in online. The collection of the research materials was progressed by online and offline. Out of 374 usable questionnaires used for examining this study, 278 questionnaires were collected from offline and 107 questionnaires were collected from online. Frequency analysis, factor analysis, reliability analysis, t-test, One-way ANOVA and multiple regression analysis using SPSS WIN 12.0 were conducted. Three factors of perceived risk were extracted: harmonic/image, quality/shopping process, payments. Based on these dimensions, ANOVA was conducted. The results indicated that the more purchasing experience people had, the less the extent of perceived risk they got, and quality/shopping process risk mostly among them. As the factors which obstruct purchasing decision, a security obstruction, a reliability obstruction, a convenient obstruction and an information insufficient obstruction are extracted. Also, the factors have got the result of same aspects as the perceived risk recognized by the Internet shopping experience. Meaningful differences between groups appear at security obstruction, reliability obstruction, and convenient obstruction. Perceived risk almost influenced on purchase obstruction when purchasing clothes in Internet shopping mall. When consumers perceiving harmony/image risk highly make decisions, they usually hesitate or abandon due to reliability obstruction, convenient obstruction. All the factors: including security obstruction, reliability obstruction, convenient obstruction and information insufficient obstruction made consumers perceiving quality/shopping process risk highly obstruct purchase decision.

Based upon literature survey, this research aims to analyze western children's clothing and characteristics over centuries. It was not until the 18th century that children were given serious consideration and that fabrication of clothing began to be designed only for children. The very first clothes which revolutionized children's wear was 'a la matelot' in the 18th century which freed children from physical restriction, recognized gender difference, and sailor suit became popular among all sexes and adopted as school uniform. And then children's clothing was shortened in length and adopted tubular silhouette, which allowed greater comfort and movement. The 20th century saw children's wear reform to be carried out after the World War II due to invention of synthetic fiber, easy care dress material, mass production system and sophistication of marketing methods. Further evidence of improvement of children's social status can be found in contemporary designs: for example, 'casualized' wear, 'character design' which reflects children's psychology and 'family look' which is designed to be worn with mothers. This evolution of children's clothing within western dressing support the view that children's clothing is not a miniature of adult wear but it reflects idiosyncrasies of the era and exerts children's dignity.

본 연구의 목적은 스마트 포토닉 의류와 관련된 다양한 기술 중 광섬유 발광 기능 의류 기술을 기반으로 하여, 스마트 포토닉 스포츠 의류를 위한 모듈화 디자인의 체계적인 방안을 모색하고, 인체 치수를 기반으로 한 광섬유-발광 모듈 조합에 따른 다양한 모듈화 디자인 모형을 제시하는데 있다. 이를 위하여 본 연구에서는 모듈화의 디자인 요건을 살펴보았고, 광섬유-발광 모듈의 크기와 부착 위치를 선정함에 있어서는 모듈화와 인체 치수와의 밀접한 연관성을 고려하여 연구를 진행하였다. 인체 치수와 더불어 컴퓨팅 기기의 적합한 부착 위치와 인체의 동작에 영향을 덜 받는 인체 부위를 종합적으로 고려하여 최종적으로 광섬유-발광 모듈을 부착하기에 적합한 인체상의 부위를 도출하였고, 이를 부위별 실측 치수와 함께 제시하였다. 이를 토대로 스마트 포토닉 의류의 3대 기능 중 스포츠 의류에 가장 필요하면서 적합하다고 판단되는 착용자 안전보호 기능을 중심으로, 스마트 포토닉 기능의 스포츠 의류 상의 재킷(jacket)의 모듈화 모형을 설계하여 제시하였다.

Clothing exports of Korea have been steadily declining since 1990, but its international competitiveness will be continued in the future because of its history and technology. The purpose of this study is to find out the characteristics of knitted clothing exports of Korea compared to China. Statistical data of knitted clothing articles(HS 61) 2000～2008 were used for analyses. The results of the study were as follows: First, the proportion of knitted clothing export out of the total clothing export has been consistently increased in Korea and China both, it is similar now. Second, export articles of large proportion are different between Korea and China. Socks, gloves and fancy goods became major export articles in Korea and men's and women's clothing in China in late 2000's. Third, the unit price of Korean export clothing is higher than that of Chinese from two to ten times. Generally the growth rate of unit prices of Korea outpaced that of China. The results of this study will help Korean export firms to develop competitive export articles and make out export strategy.