Maturity at harvest is the key factor influencing storage life and the final quality of fruit. This study examined how the firmness of ‘Sweet Gold’ kiwifruit at harvest affects its post-ripening characteristics to create a maturity chart. Throughout the storage period, firmness decreased in all categories of fruit: hard, medium, and soft. ‘Soft’ fruits lost 40% of their firmness within 2 days after harvest, whereas ‘hard’ fruits remained firmer than soft fruits throughout the storage period and had the least soluble solids content, indicating a slower ripening progression. The acidity of ‘soft’ kiwifruit was very low from the day of harvest, suggesting that it was utilized as a respiratory substrate during ripening. The a-values (indicating redness) for ‘soft’ fruits gradually increased until day 6, stabilizing thereafter. ‘Soft’ fruits exhibited the highest ethylene production rate throughout storage. They showed a climacteric rise in ethylene on day 13, compared to ‘medium’ and ‘hard’ fruits, which exhibited increases on days 19 and 21, respectively. This data can help determine the optimal ethylene treatment duration for ripening ‘Sweet Gold’ kiwifruit. The firmness of ‘Sweet Gold’ kiwifruit at harvest is a crucial factor in determining its marketability and can effectively serve as a maturity index to estimate its shelf life.