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사이버교육활성화를 위한 CRM방법의 적용에 관한 연구 KCI 등재

A Study on the CRM Application for Activation of Cyber Education

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  • URLhttps://db.koreascholar.com/Article/Detail/245032
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대한안전경영과학회지 (Journal of Korea Safety Management & Science)
대한안전경영과학회 (Korea Safety Management & Science)
초록

Nowdays cyber education based on the internet is actively developed. But the management of the customers in the cyber education field is not enough. Then, in this paper, we provide the learner with the proposals of lectures to be extremely matched by analyzing the learning capacity and the greatest concern of him(her) using the methods of data mining, such as RFM, prediction, slickness, association rule, classification, and so on.

저자
  • 김한신
  • 이공섭
  • 이창호