The lacquer is one of the most important resources for endogenous development and cultural reproduction in Wonju. However traditional and social network, which had been formed by lacquer farmers, group of lacquer-pickers, refineries, and lacquer-ware craftsmen, is being collapsed. It is due to the recent imports of raw lacquer from China and refined lacquer from Japan. Public sectors including Wonju city have continuously improved the potential of lacquer production by planting lacquers. However, the potential of lacquer production isn't under enough condition to realize its value. In this study, it is suggested that the efforts of public sectors to raise lacquer industry, focused on the improvements of lacquer production potential until now, should be concentrated on realization of the production potential by reconstructing social productive system which is composed of diverse groups involved in lacquer ware production.