CAN CONSUMERS BE GROUPED TOGETHER AS EAST ASIAN CONSUMERS OR WESTERN CONSMERS? - koreascholar

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CAN CONSUMERS BE GROUPED TOGETHER AS EAST ASIAN CONSUMERS OR WESTERN CONSMERS?

Shuzo Abe, Yoshiyuki Okuse, Hyun-Chul Cho, Kenneth C. Gehrt, Makoto Abe, Anping Ding

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/270977

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Global Marketing Conference

2014 Global Marketing Conference at Singapore (2014.07)
pp.789-796

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

저자

Shuzo Abe(Waseda University)
Yoshiyuki Okuse(Senshu University)
Hyun-Chul Cho(Hanyang University)
Kenneth C. Gehrt(San-Jose State University)
Makoto Abe(the University of Tokyo)
Anping Ding(Heilongjiang University)

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