AN EMPIRICAL STUDY ON THE RELATIONSHIP BETWEEN RETAILERS’ BUSINESS EXPANSION AND EFFICIENCY: ANALYSIS OF SALES-DRIVEN AND COST-DRIVEN EFFICIENCY - koreascholar

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AN EMPIRICAL STUDY ON THE RELATIONSHIP BETWEEN RETAILERS’ BUSINESS EXPANSION AND EFFICIENCY: ANALYSIS OF SALES-DRIVEN AND COST-DRIVEN EFFICIENCY

Takumi Tagashira

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/271996

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Global Marketing Conference

2014 Global Marketing Conference at Singapore (2014.07)
pp.988-991

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Retail efficiency Retail performance Econometric approach Business expansion Retail chain management

저자

Takumi Tagashira(Kobe University)

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