This study is intended to analyze the relation between G. D. Weisman’s Way finding 4 elements the accessibility and efficiency of consumers as to eternal area for Seoul historical museum. The findings are summarized as the following three aspects. First, G. D. Weisman’s Way finding element introduced in this study had a significant impact on visitor satisfaction.. It leads to the following conclusion: The higher the impact is, the greater accessaccessibility and efficiency are. Second, among 4 elements, the factor that had the biggest impact on the accessibility was ‘visual-perceptual accessibility.’ Thus, ‘visual-perceptual accessibility’ should be considered first to boost the accessibility to consumers. Third, among 4 elements, the factor that had the biggest impact on the efficiency was ‘sign system’. Thus, ‘sign system’ should be considered first to boost the efficiency to consumers.

Abstract
 1. 서론
  1.1 연구의 배경과 목적
  1.2. 연구의 범위와 방법
 2. 이론적 배경 및 선행연구
  2.1 박물관의 전시동선의 영향요소
  2.2 바이즈만의 길 찾기 구성요소
 3. 연구모형 및 가설
  3.1 연구모형의 구축
  3.2 연구가설의 설정
  3.3 변수의 개념적 정의
 4. 실증분석
  4.1 자료수집과 표본설정
  4.2 표본의 인구통계학적 특성
  4.3 변수의 요인분석과 신뢰성 분석
  4.4 상관분석
  4.5 가설검증과 해석
 5. 결론
 6. References
 저 자 소 개

• 김형준(서일대학교 산업시스템경영과) | Kim, Hyung Jun