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BSC-AHP-IPA를 활용한 바다숲 조성사업의 운영성과 평가에 관한 연구 KCI 등재

A Study on Operational Performance Evaluation of Marine Forest Creation project by BSC, AHP and IPA

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  • URLhttps://db.koreascholar.com/Article/Detail/330785
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水産經營論集 (수산경영론집)
한국수산경영학회 (The Fisheries Business Administration Society Of Korea)
초록

This study focuses on developing a theoretical framework for evaluating Operational Performance of the Marine Forest Creation project on a balanced and comprehensive perspective by using BSC, AHP, and IPA. Also, the purpose of this study is empirically to analyze operational performance of the project and to suggest the future improvement plan. For this purpose, We will first determine the critical success factors(CSF) and key performance indicators(KPI) required for evaluating the performance of the Marine Forest Creation project from the four perspectives of BSC. And, After determining the weight for each of CSF, KPI, and four perspectives of BSC by using AHP, we will measure the project performance. We will also conduct IPA analysis to propose the direction of improvement of the Marine Forest Creation project. The results of this study are as follows. First, this study has drawn 8 critical success factors and 16 key performance indicators for four BSC perspectives based on the theoretical considerations and expert interview survey. Second, as a result of deriving relative importance of BSC perspectives using AHP, customer perspective was the highest, followed by financial perspective, learning and growth perspective, and internal process perspective. Third, as the results of analyzing the importance and performance of BSC perspectives using IPA, customer perspective was the maintenance reinforcement category, financial perspective was the key improvement category, internal process perspective and learning and growth perspective were gradual improvement category.
This study has a great academic significance in terms of BSC first tried to evaluate the performance of the Marine Forest Creation project. The results of this study are expected to lead to various discussions for a balanced and comprehensive verification of Marine Forest Creation project performance.

저자
  • 조순제(한국수산자원관리공단) | Sun-Je Cho
  • 홍재범(부경대학교 경영학부) | Jae-Bum Hong