A new deep red colored standard rose (Rosa hybrida Hort.) cultivar, `Best Red' was developed at the Jeollanamdo Agricultural Research and Extention Services (JARES). Seedling and line selection were conducted in 2003 and its characteristics were examined three times from 2004 to 2006. 'Best Red' which was obtained by cross between 'Vital' and 'Cardinal'. It shows a red group color (RHS No. 46C), medium fragrance, and standard flower with good harmony between ray floret and flower center. The upper stem is moderate curved. The average yield during 2004-2006 was 111 stems/m2. Its vase life was 10 days. This cultivar was registered as a commercial cultivar in 2007. It is suitable for greenhouses in all regions in Korea and will be released to farmers in 2009.