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무선랜 서비스의 고객 만족도 평가체계에 관한 연구

A Study of customer satisfaction evaluation framework for wireless Local Area Network services

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  • URLhttps://db.koreascholar.com/Article/Detail/354039
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한국산업경영시스템학회 (Society of Korea Industrial and Systems Engineering)
초록

In recent years, advancement of science technology and ubiquitous use of networking have led to a great increase of the need for high speed wireless internet. This has encouraged the existing Wireless Local Area Network(WLAN) system to build a new territory in the information and communication market. It provides with reasonable price and convenience, however, its connectivity, transmission speed and mobility do not meed consumers' expectations. In this paper, the standards for grading quality according to the purposes of the WLAN service, applying the concept of composition cause of the service quality that has already been agreed upon, will be reconstructed. Also, this study will try to measure the achievements of the actual WLAN service quality by utilizing the realized measurement standards.

목차
Abstract
 1. 서 론
 2. 이론적 배경
  2.1 무선랜 서비스의 개념적 이해
  2.2 서비스 품질의 개념적 이해
  2.3 무선랜 서비스와 고객만족
  2.4 Rogers의 혁신이론
 3. 연구 방법
  3.1 연구모형
  3.2 설문지의 구성 및 연구대상
 4. 연구자료의 실증분석
 5. 연구의 기대효과
 참고문헌
저자
  • 황보현주(한양대학교 산업공학과)
  • 강창욱(한양대학교 정보경영공학과)