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스마트폰의 기능적 속성의 선호도 분석에 관한 연구

A Study on the Preference Analysis of Stmartphone’s Functional Attribute

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  • URLhttps://db.koreascholar.com/Article/Detail/369412
구독 기관 인증 시 무료 이용이 가능합니다. 5,800원
대한안전경영과학회 (Korea Safety Management & Science)
초록

In the future, smartphone convergences are not only based on the on/offline integration, but also with the integration between mobile communications and broadcasts. Therefore, there is a need to search for new direction of mobile device that enables variety user applications that are different from the existing size and application issue. The aim of this reserch is to improve user interface of smartphone's functional attribute. The survey results in this paper showed that the most preferable attribute of smartphone among the 8 was the wireless internet 25.3%, followed by messaging 20% and application 19.8%, which totaled to 62.5%. But the samples used were mostly limited to those aged 20 through 30. So the results are not considered as a representative preference of all smartphone users, and should be considered otherwise before materializing them to a product. Therefore, for the more liable results the further research should be conducted to gather data from a variety of users of all ages, and the functional attribute should be analysed through QFD.

목차
Abstract
 1. 서론
  1.1 연구의 배경
  1.2 연구의 목적
 2. 연구방법
  2.1 연구 설계
  2.2 연구 모형
  2.3 설문지 배부 및 회수
 3. 연구의 분석
  3.1 신뢰도 분석
  3.2 요인분석결과
  3.3 단순선형회귀분석결과
  3.4 AHP 분석
 4. 결론
  4.1 연구결과
  4.2 연구의 한계 및 향후 연구방향
 5. 참고문헌
저자
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