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Analysis of the Current Situation and Countermeasures of Foreign Trade of Chinese small and medium-sized enterprises

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한중경제문화연구 (Korea-China Economic & Cultural Review)
한중경제문화학회 (Korea-China Economic & Cultural District Association)
초록

Since China’s reform and opening up, Chinese SMEs have developed rapidly and have gradually become an important force in China’s economic development. Under the trend of economic globalization, Chinese SMEs, which have experienced more than 20 years of development, are remarkable in terms of their activity in the economic arena and their contribution to China’s economic development. However, under the current high-speed development of the international situation, Chinese SMEs still face many constraints and difficulties in developing markets. We should explore countermeasures for this and provide some ideas and references for Chinese SMEs to seize the opportunity to develop markets and economic development and drive China’s economic development.

목차
I. Introduction
II. The Development Status of Small and Medium-sized Enterprises
    1. Small and Medium-sized Enterprises’ export volume and share increase
III. The Problems of Chinese SMEs in International Trade.
    1. Low Brand Influence
    2. Irregularity of Management
    3. Technological Innovation’s Inefficiency
    4. The Unreasonable Structure of Goods
    5. International Trade Information Exchange Lags
IV. Chinese SMEs’ International Trade Business Countermeasures
    1. Create a National Brand and Enhance the Influence of the Brand
    2. Create a Solid Enterprise Management System Right Aaway.
    3. Improve SMEs’ Technical Innovation Capacity
    4. Optimize and Adjust the Export Commodity Structure
    5. Increase the Number of Information Exchange Channels and Their Effectiveness.
V. Conclusion
References
ABSTRACT
저자
  • Yin Yanyan(Doctoral Student, Department of Global Food Service Management, Woosuk University)
  • Chen Mengwen(Doctoral Student, Department of Global Food Service Management, Woosuk University) Corresponding Author