Gannan navel orange is the characteristic brand of Jiangxi agricultural products and the national geographical indication product of China. Gannan navel orange has large yield, wide planting area, high brand value and large export volume.”Belt and Road” is an economic innovation and economic change made by China for the country and the world under the current weak economic environment. Under the new economic development, Gannan navel orange, as an important agricultural product, should actively connect with the “Belt and Road” development strategy, develop its own advantages, and take advantage of this opportunity to further develop the navel orange brand. Gannan navel orange needs to play an advantage to meet the challenge under the new economic environment such as “Belt and Road ”. This paper mainly analyzes the export and future development of Gannan navel orange under the new economic environment. The export volume of Gannan navel orange under the background of Belt and Road is suggested.

Ⅰ. Introduction
    1. Support for Export Products by Policies and Guidelines in the “The Belt and Road”
    2. Future Development Prospects of China’s Product Exports in the “The Belt andRoad”
Ⅱ. Export Status of Gannan Navel Orange
    1. Export Advantages of Navel Orange in South Jiangxi
    2. Export of Navel Oranges in Southern Jiangxi
Ⅲ. New Opportunities for the Export of Navel Orange in Southern Jiangxi inthe “The Belt and Road”
    1. Emerging Market of Gannan Navel Orange
    2. Industrial upgrading of Gannan Navel Orange
    3. Gannan Navel Orange Brand Reputation
    4. Introduce New Foreign High-quality Agricultural Resources to Promote theDomestic Market Upgrade of Gannan Navel Orange
Ⅳ. Challenges of the Export of Gannan Navel Orange in the New Environment
    1. Macro and Micro Environment Changes Brought by the New Market
    2. Whether the Existing Export Problem Will Continue to Exist
    3. In the Face of New Competition of Similar Products, It Is Necessary to Re formulateDevelopment Plans
    4. Can Other Foreign Markets of Gannan Navel Orange Be Balanced
Ⅴ. Conclusion
References
ABSTRACT

• Luo Yinsheng(Associate Professor, Science and Technology College Gannan Normal University, JiangXi, China)
• Zhong Juanfang(Economist, Science and Technology College Gannan Normal University, JiangXi, China) Corresponding author