This study analyzes the fragmented landscape of global loot box regulations, which have emerged from a discourse predominantly focused on negative aspects such as gambling. The analysis reveals a variety of coexisting regulatory models—including prohibition under gambling law, mandatory disclosure, and self-regulation—that lack a unified standard and raise issues of practical effectiveness and reverse discrimination. Consequently, this paper argues for an urgent shift beyond a problem-solving approach toward balanced research that examines the positive functions of loot boxes for players and the industry ecosystem to inform rational policymaking.

ABSTRACT
1. 서론
    1.1 연구의 필요성
2. 이론적 배경
    2.1 루트 박스
    2.2 각 국가별 정의와 규제 동향
3. 정의 및 분류 체계 비교
    3.2. 분류 체계에 따른 규제 양상의 분화
4. 결론
참고문헌

• Jung-Tae KIM(Department of Gamification, Graduate School of Dongyang University, Seoul, Korea) | 김정태 Corresponding author
• Seo Hyun HAN(Department of Gamification, Graduate School of Dongyang University, Seoul, Korea) | 한서현