Recently, a landmark representing the local community is formed by giving meaning to a building or place based in the area. By giving artificial meaning along with natural conditions, it plays a role in attracting tourists as well as residents. Therefore, this study intends to study service design targeting the Dulle-gil of Korea Transportation University located in Chungju. For this, a new design method was studied by identifying the current condition of the Dulle-gil and analyzing the inconvenience factors. Dullegil is a space where facilities with the functions of exercise, rest, and walking harmoniously harmonize with the natural environment. It is a sufficient space to seek satisfaction, gain experiences, and recharge. In particular, it can become a medium that can instill a positive image of Korea and schools to foreign students, and furthermore, it will become an intangible asset that can serve as an ambassador for future Korea. Therefore, by researching and suggesting the design elements that make up the Dullegil of Korea Transportation University, the purpose is to build a landmark image of Korea Transportation University as a local attraction that not only students, faculty, but also residents can enjoy.