The factors influencing consumers` perceived complexity of online apparel mass customization service usage - koreascholar

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The factors influencing consumers` perceived complexity of online apparel mass customization service usage KCI 등재

Heekang Moon, Hyun Hwa Lee, Eunyoung Chang

언어KOR
URLhttps://db.koreascholar.com/Article/Detail/50118

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복식문화연구 (The Research Journal of the Costume Culture)

제21권 제2호 (2013.04)
pp.272-286

복식문화학회 (The Costume Culture Association)

키워드

online mass customization perceived complexity number of choice options

저자

Heekang Moon
Hyun Hwa Lee
Eunyoung Chang

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