Effects of Emotional Responses toward Fashion Goods` TV Advertisement on Purchase Intention - koreascholar

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Effects of Emotional Responses toward Fashion Goods` TV Advertisement on Purchase Intention

Ju Young Choi, Mi Sook Kim

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/50172

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The Costume Culture Association International Conference (복식문화학회 학술발표대회 논문집)

2004 The Costume Culture Association International Conference (2004.10)
pp.97-99

복식문화학회 (The Costume Culture Association)

저자

Ju Young Choi
Mi Sook Kim

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