SMEs as an organization to succeed and to be sustainable must have the most essential and strategic capital, namely creativity, competitive advantage, and intellectual capital. This study aims to explore how creativity and intellectual capital determines SMEs’ sustainability as well as examine the emerging role of competitive advantage in supporting this relationship. A quantitative method was applied to gain a better understanding of the relationship between variables undergoing Structural Equation Modeling with Partial Least Square (SEM-PLS). This study collected data from 123 SMEs in East Java of Indonesia using an online survey. The approach adopted in this study is a convenience random sampling method, which is widely used in entrepreneurship and SMEs’ sustainability research. The findings showed that intellectual capital positively affects both competitive advantage and SMEs’ sustainability. Additionally, the result of this study confirms a robust relationship between intellectual capital and SMEs’ sustainability. However, partially, creativity failed in explaining SMEs’ sustainability. Furthermore, this study confirmed that competitive advantage has successfully mediated both the influence of creativity and intellectual capital to SMEs’ sustainability. Although this research only involved participants in East Java, this study can be the first step for relevant research of SMEs’ sustainability, in particular, in Indonesia.

The implementation of physical or social distancing during the Covid-19 pandemic has an implication on the shifting of conventional to online business activities. This study aims to explore how financial support, perceived benefits, external pressure determine social media marketing as well as understanding the role of internet and e-business technology (IEBT) that occurs in this relationship. This study adopted a quantitative study with Structural Equation Modeling (SEM)-based variance Partial Least Square (PLS), which aims to enhance understanding of the relationship between variables. The surveyed population of this study came from 123 small- and medium-sized enterprise (SME) owners in East Java of Indonesia, using an online survey and selected with the convenience random sampling method. The findings of this study indicated that the perceived benefits and external pressure have a positive effect on the adoption of IEBT. However, financial support failed in explaining SMEs’ adoption of IEBT. This study confirmed that the adoption of IEBT has successfully mediated the influence of financial support, perceived benefits, and external pressure on social media marketing. Despite the samples solely collected from East Java, this study is the first step in research related to the social media marketing in SMEs in Indonesia.

This study examines the effect of service quality and perceived value on customer loyalty with the intervening role of customers’ satisfaction in the e-commerce industry. The research method uses a quantitative research design with a survey model. The sample used in this study is Tokopedia consumers who live in DKI Jakarta and have done online shopping at Tokopedia at least twice in the last six months. All variables used were reliable and valid and met the research requirements. The object of this research were the 200 customer respondents who had made purchases on the largest e-commerce platform of Indonesia, Tokopedia. Data analysis was done by using SPSS and Structural Equation Modeling (SEM). The results show that: first, the service quality and perceived value affect customer satisfaction positively. Second, there is a mediating effect of customer satisfaction on the relationship between service quality and perceived value on customer loyalty. Third, service quality and perceived value directly affect customer loyalty positively but insignificantly. The result implies that the role of customer satisfaction is significant in creating loyalty. In the e-commerce industry, good quality and perception could positively influence customers but not necessarily form loyalty. For that, e-commerce players should pay a lot of attention on customer satisfaction.

This study provides the empirical testing to test the influences of contemporary leadership styles (i.e., transactional and transformational) on job satisfaction and customer satisfaction as the mediating variable between job satisfaction and customer loyalty. The approach utilized in this study was a quantitative research design using a survey model. The participants of this study were recruited from 160 front-liners in the airline’s industry in Indonesia. This study employed 160 front liners (flight attendants, reservation/ticketing, and check-in-counter officers) who worked in Branch Office/General Sales Agent of Indonesian commercial airlines. The studied airlines serve domestic routes based at Soekarno-Hatta International Airport. Furthermore, the data were examined the four developed hypotheses by using Structural Equation Modeling (SEM). The primary results are: First, in the context of job satisfaction, both leadership styles (i.e., transactional and transformational) have similar influences; Second, job satisfaction affects customer satisfaction positively and significant, Third, customer loyalty is driven by passengers’ satisfaction when they are utilizing the airline services. The findings imply that the working-role encouragement is essential to maximize the productivity of front-liners to serve their customer well. This research supports on developing the general knowledge based on leadership styles in the context of the airline’s industry in managing the human resources strategically.

This study examines the determinant factors affecting young people in preparing entrepreneurship in Indonesia. This study involved several variables, including the need for achievement, risk perception, locus of control, entrepreneurial attitude to predict entrepreneurial intention, and preparation for entrepreneurship among young people. The approach utilized in this study was a quantitative research design using a survey model. The participants of this study were recruited from young people in East Java, Indonesia. Structural equation modeling with Partial Least Square (SEM-PLS) was implemented to test the hypotheses and the relationships between variables. The findings of this research showed that the attitudes toward entrepreneurship and entrepreneurial intention of young people in Indonesia are determined by several variables such as the need for achievement, risk perception, and locus of control. The correlation between variables showed one positive direction in which all independent variables can influence dependent variables. Additionally, the result of this study confirms a robust relationship between the attitude toward entrepreneurship and preparing for entrepreneurship among young people. Lastly, this study showed a positive correlation between entrepreneurial intention and preparation for entrepreneurship. This study suggests that government institutions and universities need to be concerned about entrepreneurial programs to promote young entrepreneurs.

This research investigates the role of entrepreneurial leadership in micro-enterprise development in the district of Majalengka in West Java, Indonesia. This study applied a qualitative content analysis method to understand the phenomenon of micro-enterprises comprehensively. The data of this research was collected using surveys, interviews, and a group discussion. The findings indicated that technological information adaptation plays a crucial role in the development of micro-enterprise development. Since the group of millennials dominated the leadership, it has provided more creativity by implementing technological information instead of the previous generation that faced difficulties in adopting the technology. This study noted that inadequate technology adaptation makes micro-business gradually lose customers, and the business was threatened to close. Meanwhile, the role of leadership drives the business development, sales have risen, the number of products has been increasingly diverse, and business capital and number of employees have grown. The establishment of an entrepreneur group could facilitate peer-to-peer contact, knowledge transfer, training, and intervention to enhance leadership and business development. This finding pointed out that the leadership will successfully influence business development when supported by several characteristics such as manage the business, capture opportunities, confidence, firmness, personal integrity, communication, and social and technical expertise.

The study examines how business conditions, demand conditions and the role of government can influence the development of batik clusters in Pekalongan. This research is expected to be able to provide recommendations for both employers and local governments in order to help in optimizing the development of batik clusters. The research applied a quantitative research by engaging multiple regression analysis as an effort to understand the effect of the relationship between independent and dependent variables. In addition, this research was conducted in three largest batik clusters in Pekalongan, Indonesia namely batik cluster of Pasindon, Kauman, and Jenggot. These results indicate that business conditions positively affect the batik clusters development. It implies that the greater both business conditions in a cluster will lead the better the development. Indeed, the demand conditions also have an impact on the cluster development. This finding remarked that demand conditions are variable that need to be considered to development of batik cluster. Lastly, Government’s role is confirmed that positively related to the Development of Batik Clusters. It implies that the more active the government’s role in a cluster will have a good impact on the development of the cluster in certain area.