By merging Bourdieu's cultural capital with self-determination theory, this study aims to better understand smoking cessation behaviour in Egypt. The results demonstrate that the accumulation of cultural capital satisfies three fundamental needs, contributes to the self-determination theory's motivating forms, and serves as an independent cause for smoking cessation in Egypt.

This paper presents a research study into urban adult Chinese consumers’ preferences in China with an analysis of the literature on country of origin effects on consumer brand preferences. The study implemented a mixed methods approach. Analysis of quantitative and qualitative data with results and conclusions are given.