In the car speaker, because the sound characteristics is changed by the space of car which mount the speaker, the speaker elements must be decide according to sound field. In this study, the mass of cone paper and damper is changed and the characteristics of the sound pressure and loudness are investigated by the experimental approach. According to the change of the speaker characteristics, the sound pressure and loudness level are changed. The effect of the con paper is larger than that of the damper in the aspect of the loudness. In the future, these data will be used to investigate the correlation between the sound quality and measurement data.