간행물
산경연구논집 (JIDB) KCI 등재 산경연구논집 The Journal of Industrial Distribution & Business (JIDB)
- 발행기관 한국유통과학회
- 자료유형 학술지
- 간기 월간
- ISSN 2233-4165 (Print)2233-5382 (Online)
- 수록기간 2010 ~ 2020
- 주제분류 사회과학 > 경영학 사회과학 분류의 다른 간행물
- 십진분류KDC 325DDC 330
권호리스트/논문검색
Vol. 5 No. 3 (2014년 9월) 4건
1.
2014.09
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Purpose - This study illustrates research product industrial engineering, which needs to be promoted to encourage knowledge intensive businesses. Research traditions related to industrial business products and a fuzzy multi criteria decision approach in technology management for product design industries have undergone continuous changes over time. However, there is no clarity on the present situation, and there is a need to reform business enterprises. Research design, data, and methodology - Using fuzzy theory and appraising multi-goal plans, the manner of promoting the competitive advantage of industrial businesses is analyzed using a case study. In the case study, various aspects are examined, such as product design and manufacture, fuzzy set decisions with multi attribute policy making, flaws in the present system, and a review of the related literature. Results - New fuzzy and multi criteria designs can improve the existing keyboard by solving product problems, resulting in a clear and durable typeface for a creative LED keyboard. Conclusion - Using a fuzzy set with multi attribute policymaking influences the achievements appraisal system and can help achieve the anticipated strategy goal of product design.
2.
2014.09
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Purpose - This study was conducted to identify the impact of teachers’ professional development on students’ performance. It examines the nature of association between teachers’ professional development and students’ performance, and analyzes how students can be affected by different factors of teachers’ professional development. Research design, data, and methodology - In order to obtain the required goals, Data were randomly collected from 100 students and 45 teachers from three different institutes that are affiliated with KPK Agriculture University, Peshawar. To test the association between teachers’ professional development and students’ performance, the Chi-square test was applied. Gamma measurement was computed to check the direction of association. Results - The results of the study supported the statement that there exists a positive relationship between teachers’ professional development and students’ performance. Conclusion - Based on the findings it is surmised that, in order to create a clear learning relationship between teachers and students, management must support the teachers through peer group discussions and training opportunities, and should chooseteachers who can make students pursue the learning of subject knowledge with practical implementation
3.
2014.09
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enterprises' entry into the Chinese market. By studying Korean companies’ strategy and current situation in the Chinese retail market and analyzing Lotte Mart’s strategy, this study was aimed at identifying comprehensive strategies for Korean companies striving to expand in China’s retail market. Research design, data, and methodology - A case study approach is used, focusing on the three northeastern provinces in China, and examining global firms' entry into the Chinese market. The study employed a direct survey and a literature review. Results - Korean distribution firms' entry into the overseas market is in the inception stage and it should be developed, considering its effects on the national economy and other industries. Conclusion - The cases of E-mart and Lotte Mart, representing Korean distribution firms, showed that they should not rely on scale to succeed in China. Both preliminary analysis and careful strategies are required to ensure success. Considering the high growth potential of the Chinese market, a management strategy that takes account of Chinese people's emotions was needed.
4.
2014.09
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Purpose - This study aims to identify the reasons behind the conspicuous consumption of Veblen products, viz. fashion designer wear, diamond and gold jewellery, and high-end cars, to examine how conspicuous consumption varies between Aryan and Dravidian cultures. Research design, data, and methodology - The researchers meticulously review the relevant literature, administered a well-structured questionnaire, and conducted personal interviews on various influential factors relating to the consumption of Veblen products. The convenience sampling technique was used to gather data, with a total sample of 200, equally selected from eight cities of both North and South India the collected data was analyzed through ANOVA and Z-Proportion tests. Results - Indian consumers’ conspicuous consumption significantly varies among the Veblen products selected for the study, between the Aryan and Dravidian cultures. Regarding conspicuous consumption of branded accessories, 65 percent of Aryan culture Indians responded positively as against only 45 percent of the Dravidian culture Indians. Conclusions - This ingenious study proffers valuable insights about the conspicuous buying behavior of affluent class consumers in India, which are lucrative for both the corporate sector and academia.
