Fair trade implies honest wages and eco-friendly products in keeping with the demands of ethical consumerism. Although consumers are presently more interested in fair trade products, it is hard to find aggressive marketing strategies for fair trade fashion products. Therefore, the purpose of this study investigates the effect of consumption propensity on fast and slow fashion goods consumption attitudes and purchase intention on fair trade fashion products. For method of this study, 229 questionnaires were distributed to consumers residing in Seoul, South Korea. The data from the 219 returned usable questionnaires was analyzed by Cronbach’s alpha, factor analysis, regression analysis using SPSS 22.0. The results of this study were as follows: First, consumption propensities of spontaneity, histrionics, and imitative nature in descending order positively affect consumption attitude for fast fashion products. And green consumerism negatively affects consumption attitude for fast fashion products. Second, consumption propensity such as donation & sharing consumerism, ethical consumerism, green consumerism, histrionics, and imitative nature in descending order positively affect consumption attitude for slow fashion products. Third, slow and fast fashion products consumption attitude in descending order positively affect purchase intention on fair trade fashion products. Fourth, consumption propensities such as ethical consumerism, green consumerism, and donation & sharing consumerism in descending order positively affect purchase intention on fair trade fashion products. Therefore fair trade fashion products with various usages and sustainable high quality are promoted by differentiated marketing strategies.

When purchasing products or services, consumers tend to purchase multiple value attributes through the acquisition of a product rather than physical characteristics. This study empirically analyzed the relations between consumption value, brand attitude, and purchase intention of customers purchasing fair-trade coffee, by dividing consumption values that would have significant effects on consumers’ actual purchase behavior into five levels. Among the consumption value factors of customers purchasing fair-trade coffee, the functional value, social value, emotional value, and rare value all had significant effects on brand attitude and purchase intention while the influence of situational value on brand attitude and purchase intention was not verified. These finding are partially concordant with those of preceding studies, and the consumption value of consumers purchasing fair-trade coffee has positive effects on purchase behavior; therefore, it would be necessary for companies selling fair-trade products to understand consumers’ specific values. Moreover, analysis of the influence of brand attitude on purchase intention of customers purchasing fair-trade coffee revealed that purchase intention increased when brand attitude was higher. These finding indicate that it is necessary to identify measures to increase purchase intention by targeting consumer groups with high brand attitude with intensive promotions.

To promote global trade governance, both central and peripheral reforms occur in multilateral and regional trade agreements. The central reforms are suggested to enhance the WTO’s efficiency in trade negotiations by engaging in ‘mini-multilateral’ negotiations and soft law-making or to expand its current advantage in dispute settlement by extending its dispute jurisdiction to investor-state disputes or trade disputes arising from PTAs. The peripheral reforms develop in two different routes; one is rule-based and is carried out by high-standard PTAs, and the other is relation-based and is exemplified by “the Belt and Road” Initiative proposed by China. While peripheral reform fragments international law, various methods of multilateralizing regionalism are suggested, such as the incorporation of the third-party most-favoured-nation clause, the simplification of the rules of origin, and the construction of multilateral agreements through the ‘building blocs’ of PTAs. Most of these reforms make achievements to some extent, although they also have deficiencies.

The current scale of the import trade of the US with China is significant and has the potential to be more in near future. However, patent-based disputes, especially in terms of Section 337 investigation, have also been increased in recent years. In the context of parallel development of national innovation strategies of China’s “Made in China 2025 Plan” and the American “Advanced Manufacturing Partnership,” along with the latest expanded “Information Technology Agreement” in the WTO trading system, the implications for optimally resolving patent-based disputes in the US import trade with China is highly significant for two countries. These disputes may even impact the world trade, since bilateral trade between China and the US accounts for a considerable proportion. Thus, both China and the US should take precautions and appropriate measures to guard against such potential frictions in order to attain mutually beneficial outcomes in resolving such disputes.

Introduction “The success of a 21st century business will be defined as much by who it is as what it does.” (Keller and Richey 2016, p. 47) Traditionally, branding has been a staple interest among fashion marketing research, although this has been mostly looked from the perspective of business-to-consumer markets. However recently, in the general marketing literature, there has been a growing interest towards understanding also the business-to-business aspect of branding (see Seyedghorban, Matanda, and LaPlaca 2016 for bibliometric review). By and large, this perspective of branding is also significant in fashion business as industrial customers have a double role as consumers and fashion professionals, as their decision-making process leans on both rational judgement and intuition. Recently, increased product and service homogeneity and digitalisation have been factors that have led to the emergence of a growing body of literature in business-to-business branding (see Leek and Christodoulides 2011a for review). This shift can be observed during trade shows, which are losing their significance in terms of sales, and, in turn, becoming more important for building relationships with customers and partners (Sarmento, Farhangmehr, and Simoes 2015) as well as cultivating the brand image of exhibitors (Hansen 2004). In particular, in fashion, trade shows are an example of activities that are inarguably geared towards building brand value among buyers and other actors in the market. By and large, previous work in marketing during fashion trade shows has been limited to few studies on trade show experience (Rinallo, Borghini, and Golfetto 2010), knowledge processes (Cheng, Koivisto, and Mattila 2013), market making (Rinallo and Golfetto 2006), semiotics of communication (2003), and their influence on fashion consumers (Aiello et al. 2016). However, while the importance of branding in fashion industry has been widely recognised, there is no studies on branding in business-to-business context in fashion. This forms an interesting research gap to observe branding in the context of international fashion trade shows. In this vein, the purpose of this article is to provide a new perspective to trade shows. The key research questions we hope to respond are: How does corporate branding occur in fashion trade shows? and What are the characteristics of branding in trade shows? To answer these research questions, 18 fashion start-up companies that have attended trade shows have been interviewed. Previous studies have shown how B2B brands should communicate the value of their brands to a range of stakeholders if they are to leverage their full potential (e.g. Mudambi 2002, Baumgarth 2010, Ohnemus 2009). In this light, recognizing and understanding the significance of business-to-business branding in the fashion industry is important, as it enables brands to engender trust and develop both cognitive and affective ties with stakeholders (Lynch and de Chernatony, 2004). Business-to-business branding Brand is defined as “a name, sign, symbol or logo that identifies the goods and services of one seller and differentiates them from others” (Webster and Keller 2004: 389). Moreover, brand implies ”a cluster of functional and emotional benefits that extend a unique and welcomed promise (de Chernatony and McDonald, 2003)” of the offering. Traditionally, branding literature has overlooked the significance of branding in business to business markets (Saunders & Watt, 1979, Sinclair and Seward 1988) due to the belief that industrial buyers are unaffected by emotional values corresponding to brands (Leek and Christodoulides, 2011b). However, recently the influence of branding has also been acknowledged in the more formalised B2B decision making processes (Lynch & de Chernatony, 2004) where branding increases buyers’ confidence in and satisfaction with their purchase decision (Low and Blois, 2002) and reduces their level of perceived risk and uncertainty (Bengtsson and Servais, 2005). Webster and Keller (2004) suggest that in business-to-business, it is advisable to use corporate branding strategy. Corporate branding takes a holistic perspective to branding as its focus is on managing the reputation of the whole company over individual product lines in order to add value to its offering (Harris and de Chernatony, 2001). Moreover, house branding has been common practice in luxury fashion, where it has been used to build customer loyalty and boost corporate reputation (Chevalier and Mazzalovo 2008). As branding practice, corporate branding is applicable to business-to-business branding as it emphasises the role of employees in the branding process and maintaining the brand reputation over time (Harris and de Chernatony, 2001). In this view, brand management involves managing the gap between corporate identity and reputation (de Chernatony 1999) to provide firm with sustainable competitive advantage and increased customer loyalty (Hatch and Schultz 2003). First, corporate identity is “organization's presentation of itself to its various stakeholders and the means by which it distinguishes itself from all other organizations” (Markwick and Fill 1997: 397). In the business to business context, the dimensions of brand identity include employee and client focus, visual identity, brand personality, consistent communications and human resource initiatives (Coleman et al. 2011). Moreover, key areas of corporate branding include brand vision and culture, positioning, personality, relationships, and presentation (Harris and de Chernatony, 2001). Brand equity refers to “buyers’ willingness to pay a price premium for their favourite brand [and] to recommend that brand to peers and give special consideration to another product with the same name” (Bendixen, Bukasa and Abratt 2004). Moreover, this consists of brand awareness, brand performance, brand preference, and long-lasting relationships (Keller 1993). In particular, the importance of relationships is considered the cornerstone of the brand in the industrial marketing literature (Campbell et al. 2010) due to the interpersonal nature of the market (Bengtsson and Servais, 2005). Moreover, it has been shown that customer experience has a positive effect on the four dimensions of brand equity in business-to-business setting (Biedenbach and Marell 2010). Branding in trade shows Business to business branding is an important concept to understand the role of trade shows in marketing. Trade shows have been defined as “short-term events, typically less than a week in duration that take place on a regularly scheduled basis. Trade shows enable various members of a certain market or industry to meet face- to-face and share ideas, new product innovations, technical updates, industry information, connect with customers and prospects, as well as, in some cases, consummate sales.” (Bettis-Outland et al. 2012, p. 385). For many fashion start-ups these are excellent ways of developing relationships with customers and partners (Sarmento et al. 2015), as well as to enhance their brand image (Hansen 2004), and collaborate with a variety of stakeholders (Cheng et al. 2013). Traditionally, trade shows have been instrumental in consummating sales (Kerin and Cron, 1987), but recently the role has been mostly shifting towards building relationships as well as to build product awareness and image (Pitta, Weisgal, and Lynagh, 2006). This holds true as casual contact with current customers, manufacturers and buyers can easily be made at one location in a relatively short time (Han and Verma, 2014). Moreover, trade shows and meetings with sales representatives greatly affect the earlier parts decision making process of buyers (Blombäck and Axelsson, 2007). This suggests that trade shows could well fulfil the purpose of forming new relationships with the long-term goals of selling. What is more, another non-buying objective for attending trade shows is promoting corporate image (Kerin and Cron, 1987). The facet of corporate visual identity, as part of B2B brand identity, refers to symbolism, symbols or logo and even more to physical cues such as clothes employees wear and their premises (Coleman et al., 2011). Methodology and data As the study was explorative in nature, qualitative research method was chosen (Silverman, 2006). The data collection consisted of two phases; primary data were acquired through semi-structured interviews, complemented by observational data acquired by means of an ethnographic observation at major trade events (Geertz, 1973). 15 Finnish fashion trade show exhibitors and 3 professional buyers were interviewed for the study. All of the respondents from exhibiting companies were responsible for sales and marketing activities, and took part in the trade shows in person. Moreover, for observation, the team attended four major fashion trade shows during September 2012 and January 2013: Premier Classe Who’s Next and Capsule in Paris, Gallery int. Fashion Fair CPH in Copenhagen, and Capsule in New York. As the study is explorative by nature, data-driven approach of grounded theory (Strauss and Corbin 1990) was applied in the analysis of the interview data. Here, the data collected thorough interviews and observations is analysed by utilizing a systematic set of procedures to develop an inductively derived grounded theory about a phenomenon (ibid.). Findings – branding elements in fashion trade show The research investigates business-to-business branding occurring at fashion trade shows and its perceived benefits. To better understand this, findings will be presented in three sections: (1) Main elements of branding at trade shows; (2) characteristics of business-to-business branding in trade shows. (1) Main elements of branding at trade shows From the data, elements of trade show branding include people, brand presentation, and brand story. In the following, these are briefly illustrated. Brand story. Brand image is conveyed through the brand story that is the essence of the brand and it differentiates the brand from the competitors: “The clients are looking at what you do, listening to story, because the story is the key right now. If you don’t have a story, they will go for some other cheap stuff.” This story ties together all the elements of a brand. During the trade show, the story of the brand is conveyed to the attendees through a variety of tangible brand elements such as people, products, stand decorations, and marketing communications. People. The people have a crucial role as mannequins for the brand. The first impression of the stand, which is mostly about the people occupying it, determines if there will be any further interaction as well as sets the tone for it. For this reason, give out the right image: “We receive a lot of feedback that we look and feel like the brand. It’s very important that the sales people can channel the brand into this kind of environment” explains the head of a shoe brand. Moreover, their behaviour has a crucial role in communicating the brand essence and for this reason it is important to maintain the right type of energy at all times: “If you stay sitting and do like that (plants head into hands) in terms of branding is a killer. You won’t give the right image. If you are standing up especially on the heel, that will give out the right attitude.”. What is more, the presence of the designer is an important part in this communication, too, as is described by one buyer: “The presence of the designer matters. It brings depth and meaning into the presentation. And it also shows that they have their feet on the ground, that they are willing to work. hard. In fashion, there is all this hype and glamour, even though it's a trade among others. I give extra points if the designer is there.” Finally, it is important to have the right people on duty to enable the right type of interaction. For instance, to build relationships with all stakeholders including customers in the recurring events: “It’s a big reason that we meet the customers half yearly and it’s really fun seeing, really genuinely, it’s super nice seeing people because most of them are so nice people”. Indeed, this ludic element and experiencing things together enables deeper, and more trusting relation, which in turn facilitates further collaboration between parties. Brand presentation. At the stand, the buyers and other stakeholders get to experience the brand in its all splendour. It is very important to set up the stand in such manner that it lures in customers and provides an extraordinary experience. For instance, one of the exhibitors we interviewed went over the top with their display: “We’ve used a bus where we can make a showroom at the back. That’s been useful in Berlin alongside the trade shows, directing people from the trade show to the bus with bar and drinks as a kind of lounge and extra that we are remembered for.” Indeed, one interviewee even went as far as claiming that a generic product set up in a gorgeous stand would attract more customers than a perfect product on a dull stand. In this vein, a lot of attention is given to the stand as it needs to be aligned with the overall brand image: “Because our look it pretty rough and manly, we’ve used a lot of wood and metal on the racks when building the stand. Materials are chosen so that they ooze our brand and we never order basic stuff. Last time, we used wood on walls and built a bar with raw metal on the floor. The look has to match and communicate the brand.” Another important element are the products that are on display. From an exhibitor perspective, it is important to choose the right products that communicate the key attributes of a brand to the buyers. Moreover, even though the buyers are not buying for their own needs, it is important to have the possibility to feel the quality and fit at the spot. This is further explained by one of the interviewed buyers “It’s of course an advantage getting to try on the product and when you get to put the hat on, you get the wow effect of how well it fits. It’s easier to sell the product this way when someone gets to try it on compared to just buying it online.” (2) Characteristics of business-to-business branding in trade shows For new brands in particular, trade shows are important places to get noticed. As many of our interviewees note, trade shows are no longer places where orders are written. Instead, buyers go there to get inspired and to spot new brands: “As a new label, it is very recommended you go to trade shows because there is no way you can get, if no one knows about you, visibility or even the contacts.” In this vein, one of the key branding functions of trade shows is building awareness for the brand. Subsequently, to position the brand, showing up in the right company is important. The decision on which trade shows to attend is of paramount importance: “It is important for the brand that you consistently go to the same trade shows that position you correctly, that you are there with brands that are on the same level as you are or in the higher scale and you are not there with brands that should not be associated with your brand.” Finally, to convince the buyers and to build relationships with all stakeholders, continuity is important: “Big customers don’t ever order when they see you the first time, they want to see continuum at least 3 times so you’ve built your presence, then they look at you more seriously because you don’t seem like a one-season case who might just disappear.” This consistency means making long-term commitments to both the trade shows attended as well as the branding activities. Corporate branding in fashion tradeshows is parallel to Keller’s customer based brand equity model (1993), where branding follows a four step process. First, brand identity entails raising the salience of a brand among stakeholders and creating association with products. Being visible at trade shows attaches brand to a certain product category and creates awareness among stakeholders. Second, brand meaning involves linking a variety of tangible and intangible associations to the brand in the customer’s mind. This involves telling the story of a brand and providing the opportunity to touch and try the products. Third, brand response conveys brand judgments and brand feeling, of which the former is more relevant in an organizational context (Kuhn and Alpert 2004). Here, the interaction with people and products occurring during the trade show plays and important role as they enable the formation of emotional and rational judgements of a brand. Final step is about establishing an active and intense relationship between stakeholder and a brand. This particular aspect has the most significance in business-to-business context (Kuhn and Alpert 2004), which is also highly salient in the fashion world. Conclusions In fashion, branding is a prominent practice with regards to business to consumer markets. However, it is worth noting that branding is and has to be done also on business to business context as the buying decision is not purely rational but relies greatly on intuition and relationships. Here, a successful B2B brand is of great importance – and a great commitment as well as it involves a long-term planning and resilience to attend trade shows from season to season. This exploratory article has provided a first glimpse to the branding activities occurring at fashion trade shows. First and foremost, business to business branding in fashion involves the brand relationship between buyer and seller as well the brand story conveyed through the holistic brand experience at the trade show. Indeed, the resulting trust and loyalty between the brand and a stakeholder have implications for further buying behaviour as well as then the further marketing efforts towards the end-consumer. In this vein, trade shows provide a great opportunity to increase brand value through their positive influence on brand awareness, brand associations, perceived quality, and brand loyalty that are part of the brand equity construct (Aaker 1991) and can lead to increased trust and loyalty, which, in turn, help to moderate risk and decrease transaction cost (Ford 1980). Limitations of the study and further directions for research Although the study has been able to illustrate the branding activities occurring at fashion trade shows, there is still significant opportunity for improvement. The study is limited to only a handful of fashion start-ups and within a certain market. From this perspective, it would be interesting to study if branding also has similar significance for more established firms. Moreover, it would be interesting to study the performance outcomes of branding, how these efforts support the internationalisation, as well as the implications of business-to-business branding to business-to-consumer markets. Moreover, it would be interesting to compare the brand images between buyers and consumers in a given market. What are the things the consumers look at, and are the buyers different?

Agricultural production is the most important sector, because it supplies human food, clothing, medicine, employment, etc. In order to promote development as well as investigation into agriculture, it is critical to master into any agricultural systems all over the world. This study is to capture comprehensive understanding on the status of Vietnam’s agricultural production, trade and policies. Vietnam is an agricultural country with a long history of Wet Paddy Civilization where agriculture sharing 35.1% of land area, employing 42% of labors and contributing up to 17% of total 196.3 - billion$ GDP in 2015. During the last 30 years of implementing Doi Moi Policy, a market orientation reform. Vietnam has achieved remarkable results for ensuring national as well as global food security, eliminating hunger, alleviating poverty. The country has transformed from one of the world’s poorest to a lower middle-income country (1,990 $/capita in 2015) with high exporting quantities of agricultural products for being the world largest exporter of cashews nut and black pepper, the second largest exporter of coffee and cassava, and the third largest exporter of rice in 2013. The nation has boosted its international economic integration with more than 100 different trading partners all around world, which has provided a further catalyst for national economic development. However, the country is still facing with many challenges in agricultural production. Hence, the country has made big efforts to restructure its agriculture. Production is oriented towards agriculture commodities with intensive cultivation and specialization to boost productivity and quality, using more machinery, agricultural materials, high technologies, and agriculture associated with industrial processing and agricultural services.

The impending British exit (Brexit) from the European Union has placed the UK’s investment policy at a crossroads. A post-Brexit UK will now have to reorganise its investment relationships with its economic partners through bespoke UK IIAs. This exercise will have to accommodate the shifting zeitgeist concerning the balance of investors’ rights and the right to regulate IIAs that is expected. This paper examines the continued relevance of the recently minted Investment Protection Chapter in the EU-Singapore Free Trade Agreement, acknowledged by Britain’s power brokers, as a persuasive model for the UK to emulate for this purpose. This is notwithstanding the uncertainties that now surround the implementation and efficacy of the Agreement in light of Brexit and a pending decision from the Court of Justice of the European Union. Such emulation would ultimately make for a better Investor-State Dispute Settlement System in the UK IIAs by providing a much needed update to its old investment treaty architecture.

1995년 WTO 체제가 출범한 이후 전통적인 무역장벽 이외에 기술규정, 표준 및 적합성평가절차 등과 같은 비관세 기술장벽이 국가 간 교역의 중요한 이슈로 대두되었다. 본 연구는 무역기술장벽의 제거에 필요한 기술기반을 마련하기 위하여 국가측정표준기관 (NMIs) 간에 체결된 국제도량형위원회 상호인정협정(CIPM MRA)의 이행이 한국의 교역에 어떠한 영향을 미치는지에 대하여 분석하였다. 국가측정표준의 동등성에 관한 자료인 CMC 를 대용변수(proxy)로 중력모형을 활용하여 실증분석한 결과, CMC는 한국의 교역에 긍정적인 영향을 미치는 것으로 나타났다. 특히, 소득이 높은 국가의 CMC가 낮은 국가에 비하여 더 큰 영향을 주는 것으로 나타났다. 이러한 결과는 우리나라와 같이 무역의존도가 높은 국가의 경우, 공공재로 인식되고 있는 국가측정표준의 확립과 향상을 위하여 지속적인 자원투입을 하는 것이 경제성장에 중요한 역할을 할 수 있다는 점을 시사한다.

United States litigation against China in the WTO will be ground zero for the new Trump administration’s aggressive trade policy. Five important facts must be highlighted to better understand the likely actions of the Trump administration. First, heightened judicial advocacy within the WTO will be consistent with both the Bush and Obama administrations’ aggressive use of the WTO’s dispute settlement system. Second, international judicial activism is squarely within the context of unfolding historical changes in international relations. Third, China hawks in the Trump administration will be competing with a number of countervailing forces in the White House, throughout the administration, and in the federal courts. Fourth, the US Congress has the exclusive authority to regulate global trade. However, much of this exclusive authority has been delegated to the president. Fifth, Trump considers trade as a zero-sum transaction, with a focus on the bottom line, to the exclusion of all else.

The interaction between GATT/WTO and legal regimes to combat climate change has experienced four important stages. First, both were created independently as two selfcontained legal regimes. Second, these regimes may potentially conflict with each other because climate change measures may violate the GATT/WTO rules. Third, if policies and measures are tailored well, the GATT/WTO and climate change legal regimes could be implemented simultaneously. Last, a shift to low carbon economy presses for close cooperation and mutual supportiveness between these two legal regimes. However, the multinational nature of these two legal regimes often delay or hamper global consensus on agenda for cooperation. This article argues that trade agreements as a regional approach have merits and advantages of pursuing harmonization and cooperation under the GATT/ WTO framework. Regional trade agreements can provide opportunities for a group of countries with concrete commitments and rules to cope with climate change beyond the possibility of the multilateral arena.

일본의 핵심 통상전략은 미국과의 협력을 전제로 중국과 경제관계를 강화함과 동시에 중 국을 견제하는 것이었다. 그런데 최근 20년 동안 중국이 빠른 경제성장을 통해서 G2로 부상 하면서 일본의 이러한 통상전략은 변화를 맞고 있다. 특히 오늘날 동아시아를 무대로 중국의 메가 FTA 확산 및 일대일로 구상이 구체화되면서 일본은 자국 중심의 세력 구축을 통해서 중국을 견제하려는 전략을 강화해 왔다. 하지만 최근 출범한 미국의 트럼프 정권 하에서는 이러한 일본의 대(對)중국 통상전략이 또 한번 큰 전환을 맞을 것으로 예상된다. 본고에서는 지난 20년 동안의 일본의 대중국 통상구조 및 전략의 변화를 분석함으로써 향후의 중일 통상 관계에 대해 예측하고자 한다.

독점규제법상 지주회사 규제는 경제력집중 억제를 위한 규제의 하나로 1986년 동법의 개정 시에 도입되었다. 특히 1999년 동법 개정에 의하 여 지주회사 규제는 원칙적 설립 금지에서 설립 허용과 일정한 제한을 가하는 방식으로 변경되었다. 이와 같은 제도 변화에는 경제력집중의 수 단이 될 수 있는 등의 지주회사가 갖는 부정적 측면이 완화되었고, 반면 효율적인 조직 운영과 같은 긍정적 측면이 활용될 필요가 있다는 인식이 영향을 미쳤다. 이러한 이유로 지주회사의 설립‧전환을 원칙적으로 허용 하면서 대신 일정한 제한을 부과하는 방식으로 법 개정이 이루어졌다. 이후 공정거래위원회는 재벌로 대표되는 대규모기업집단의 집단 구조가 계열사의 순환출자 방식에 기반함으로써 매우 복잡하고 불투명한 구조를 취하고 있고, 이를 개선하는 방안으로 지주회사 체제를 적극적으로 권장 하는 정책을 추진하여 왔다. 이 과정에서 1999년 법 개정에 의하여 도 입된 지주회사에 대한 여러 제한은 처음 입법 당시에 비하여 상당히 완 화된 내용을 갖게 되었다. 이러한 정책의 추진에 의하여 지주회사의 수 는 증가하였지만, 반면 지주회사의 부정적 측면을 최소화하기 위하여 도 입된 규제의 의의를 퇴색시키는 결과를 낳았다. 이러한 상황에서 지주회 사 규제의 의의를 다시 확인하고, 현재의 규제 내용이 이에 상응하는 것 인지를 살펴볼 필요가 있다. 또한 금산분리 원칙의 완화를 의도하는 공 정거래위원회의 개정안도 이러한 맥락에서 검토되어야 할 것이다.

우리나라의 노동조합 가입률이 장기간 정체되어 있는 상황에서 노조가입의도에 영향을 미치는 변수들 을 살펴봄으로써 향후 노동조합 활동에 대한 시사점을 도출해 보고자 하였다. 한국노동패널 5개년 조사자 료(제 13차∼제17차)를 활용하여 분석한 결과, 노조도구성 인식은 노조가입의도에 정(+)의 영향을 미치는 것으로 나타났다. 반면, 직무만족은 노조가입의도와 부(-)의 관계에 있었다. 통제변수에 포함된 학력, 연 령 등의 변수도 노조가입의도에 영향을 미침을 알 수 있었다. 학력의 경우 대졸 이상 학력을 가진 근로자 의 노조가입의도가 고졸이하 학력을 가진 근로자에 비해 낮았다. 연령과 관련하여서는 50대 이상의 근로 자들의 노조가입의도가 높은 것으로 나타났다. 노동조합에서는 정책 수립 등 제반 활동 과정에서 노조도구성에 대한 인식이 노조가입의도에 영향을 미친다는 점을 고려함으로써 노조가입률을 제고할 수 있을 것이다. 직무만족도가 높을수록 노조가입의도가 낮아진다는 것은 사용자 측에 주는 시사점이 크다. 직무만족도를 높일 수 있는 일련의 조치들이 노사 관계 전략의 일환으로 사용될 수 있음을 실증적으로 보여 준 것이라 할 수 있겠다. 본 연구는 다양한 형태의 비정규직을 하나의 동질적인 집단으로 분석함으로써 서로 다른 이질적인 비 정규직의 서로 다른 영향의 가능성을 파악하지 못하였다는 한계가 있다. 이러한 점은 향후 연구에서 개선 되어야 할 점이다. 또한 향후 노조가입의도가 실제 행동으로 이어지게 하는 다른 영향요인들에 대해서 추가적인 연구가 필요하다.

(구)「개항질서법」1)상의 “잡종선”이란 용어는 2011년 6월에 동 법률이 개정 되면서 “우선피항선”으로 명칭이 바뀌었고 용어의 정의도 달라졌다. 특히 “주로 개항의 항계 안에서 운항하는 선박으로서”라는 문구가 처음 삽입되어 많은 논란이 발생되게 되었다. 이후 해양안전심판원에서는 때로는 이전의 ‘잡종선’의 개념으로 우선피항선 해당여부를 판단하는 경우가 있었으며, 특히 총톤수 20톤 미만 어선의 우선피항선 해당여부에 대하여 논란이 있었다. 그러나 최근 해양 안전심판원은 이를 다시 판단하여 해당 어선이 우선피항선의 요건인 총톤수 20 톤 미만의 선박에 해당되더라도 무역항 내에서 주로 운항하는 선박이 아니면 우선피항선에 해당되지 않는다고 판단하였다. 그러나 그러한 판단이 타당하다 면 개정 이전 법률이 복잡한 무역항의 항계 안에서 선박운항의 안전 및 질서 유지를 위하여 상대적으로 조종성능이 우수한 20톤 미만의 선박을 모두 우선피 항선(잡종선)으로 규정한 원칙과 어긋나며, 이로 인하여 복잡한 무역항의 항계 내 해상교통질서가 위협받을 수 있게 된다. 그러므로 국가적으로 중요한 기능을 담당하고 있는 무역항의 해상질서 유 지와 안전을 위하여 관련 규정을 개정하는 것이 필요하다. 이상의 사항을 고려하면 「선박입출항법」제2조제2호의 본문에서 “주로 무 역항의 수상구역에서 운항하는 선박으로서”란 구절을 삭제하면 이 조항의 개 정수요를 해결하게 된다.