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유치원 설립유형별 학부모의 급식 품질속성 및 급식비 인식 분석: PSM 기법의 적용 Analysis of the Perception on the Foodservice’ Attributes and Price by Types of Kindergarten Establishment: An Application of Price Sensitivity Measurement (PSM) Technique

박문경, 신서영, 김혜영, 이진용, 김윤지
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韓國食生活文化學會誌 (한국식생활문화학회지)
제36권 제3호 (2021.06)
pp.293-299
한국식생활문화학회 (The Korean Society Of Food Culture)
초록

The purpose of this study was to investigate the perception of the quality of school meals by parents of kindergarten children in Seoul, analyze the acceptance price and the optimal school meal cost using PSM (price sensitivity measurement) techniques, and provide basic data for improving the quality of kindergarten meals. The survey was conducted using descriptive statistics and PSM analysis of the responses of 1,272 parents of 779 kindergarten children belonging to the Seoul Metropolitan Office of Education from April to May 2021 and prior research analysis related to kindergarten meals. 74.1% of the parents surveyed were women, with 61% of children attending kindergartens attached to elementary schools, followed by private kindergartens (28.9%) and public kindergartens (10.1%). According to a study of the quality of meals, private kindergarten parents are highly satisfied with all the quality attributes of meals, such as “sanitation of dining environment” and “nutritionally balanced food” (p<0.001, p<0.01). The analysis of the acceptance price range and the optimal price for school meals showed that there was no significant variation based on the type of kindergarten establishment, with parents' acceptance price range ranging from 3,596 won to 4,454 won with an optimal price of 3,948 won.

목차
Abstract
I. 서 론
II. 연구 내용 및 방법
    1. 조사대상 및 기간
    2. 조사내용 및 방법
    3. 통계 분석방법
III. 결과 및 고찰
    1. 조사대상자의 일반사항
    2. 유치원 급식 품질 속성 및 전반적인 만족도 분석
    3. 유치원 급식비 인식 분석
IV. 요약 및 결론
References
저자
  • 박문경(한양여자대학교 식품영양과) | Moon-kyung Park (Department of Food and Nutrition, Hanyang Women’s University) Corresponding author
  • 신서영(서일대학교 식품영양학과) | Seoyoung Shin (Department of Food & Nutrition, Seoil University)
  • 김혜영(배화여자대학교 식품영양과) | Hyeyoung Kim (Department of Food & Nutrition, Baewha Women's University)
  • 이진용(한양여자대학교 식품영양과) | Jinyoung Lee (Department of Food and Nutrition, Hanyang Women’s University)
  • 김윤지(연세대학교 식품영양학과) | Yoonji Kim (Department of Food & Nutrition, Yonsei University)