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THE ACTUAL WEARING CONDITION OF MEN’S OUTDOOR JACKET FOR ACTIVE SENIOR
Introduction
5 working days a week and wellness trends, that allows more consumers to actively enjoy outdoor activities, has led to a rapid growth in the outdoor clothing market. Buyers of outdoor clothing perceive them as causal and functional clothes that they can wear comfortably in daily life as well as for outdoor activities such as hiking and fishing (Park et al., 2002). There is an increased interest in outdoor activities by seniors who engage in various hobbies for health. Active seniors are energetic retirees who actively enjoy their retirement. They have emerged as a new consumer group in the inactive culture market (such as travel and the performing arts) due to their enjoyment of activities (such as language study, computer education, cosmetic/beauty treatments and sports) that is different from previous generations of older people (Korean Economic glossary, 2014). The most striking characteristic of active seniors is their generous investment in self-development based on secure assets and retirement income.
Many studies have been done on senior citizens based on age that have examined body types (Ahn, 2003; Kim, 1995; Lee & Kim, 2007) and original clothing forms (Lee, 2003; Nam & Choi, 2002; Moon, 2008). However, these studies did not fully reflect the needs of active seniors interested in clothing. Additionally, most studies were conducted on female seniors with few studies on male seniors. It is necessary to accept and understand changes in the body types and physical functions of seniors body types and physical functions that accompany age and changing aesthetic sense with styles that are differentiated from existing elderly groups in regards to clothing for active seniors. A study on older men's body classification (Kim & Lee, 2003) indicated that the characteristics of older men's body types were not fully considered because a clothing sizing system was not separately established for older people. Most outdoor clothing companies produced patterns for a young generation.
This study was conducted on the outdoor jacket wearing pattern of active male seniors. The results of this study can be used to design outdoor jackets that are produced at a reasonable price with a wearable function useful for outdoor activities and daily life.
