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A STUDY OF COVERT AND OVERT NARCISSISTIC CONSUMERS IN LUXURY BRAND MANAGEMENT
Seong-Yeon Park, Yeu-Jin Kang
- 언어ENG
- URLhttps://db.koreascholar.com/Article/Detail/299367
4,000원
키워드
luxury brand managementluxury consumptionconsumer social psychologycustomer equityluxury goods
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