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Development of Web Pages for Consumer Education on Health Claims on Health/Functional Food

  • 언어ENG
  • URLhttps://db.koreascholar.com/Article/Detail/316252
구독 기관 인증 시 무료 이용이 가능합니다. 4,000원
한국식생활문화학회 (The Korean Society Of Food Culture)
초록

This study developed learning content and web pages providing information on Health/Functional Food (HFF) for consumers who come across information indiscriminately from a variety of advertising media such as the Internet and TV. After coming to an understanding of the current situation through literature review and fact-finding, we collected information and commercials on HFF that are exposed to consumers. Focusing on advanced countries such as the U.S. and Japan, we examined the current status of consumer education programs, especially in terms of HFF industry. Further, we referred to the guidelines for consumer education provided by the U.S. Food and Drug Administration and monitored the information from a web site that sells dietary supplementary products in the U.S. In addition, we surveyed consumer information on foods for special health use provided by the Japanese National Institute of Health & Nutrition, and investigated a DB of raw materials of function food (functionality/safety documents). Upon a literature review, the 13 functions of HFF were classified. As a result of conducting interviews with consumers, we developed content that was fit for consumers’ perspectives. Through this research, we established a web page to enable people to search for information by function and then by raw material. After searching for information by raw materials, searching products by raw materials can be done in cooperation with E-marketplace. Subsequently developed content and education programs were offered on an HFF web page, which has been in operation since 2005. Therefore, it is expected that appropriate information on HFF will be available.

저자
  • Eun-Jin Kang(Department of Food & Nutrition, Duksung Women’s University)
  • Gun-Hee Kim(Department of Food & Nutrition, Duksung Women’s University) Corresponding author