Today, with the merging of cultural industry and modern technology, Cultural and Creative Industries through a harmonious social environment, an advanced legal system, is formed a new economic form taking the creative as the core drive. Whether in China, South Korea or Japan, the Broadcast Content Industry in the classification of cultural and creative industries has the key position, thus increasing the international competitiveness of the Broadcast Content Industry has become important issues for the development of cultural and creative industries. In this paper, we take Broadcast Content Industry as an object of study, based on General Double Diamond model and the different characteristics of the Broadcast Content Industry in China, South Korea and Japan, established an in international competitiveness measure system to do a useful exploration for the development of Broadcast Content Industry in these three countries. By using the results fo the evaluation, an analysis is taken panoramically regarding the position of China’s Broadcast Content Industry in the world. Compare to South Korea and Japan, China still has a certain gap with South Korea and Japan in Factor Conditions, Demand Conditions and Related and Supporting Industries. In the future to increase the support of the Broadcast Content Industry, establish market liquidity management system, integrated computing network to improve circulation environment is necessary. Increase efforts to train excellent human resources and technical resources, encourage co-production and investment portfolio, improve the financial support is also required.