THE EFFECTS OF INDIVIDUAL DIFFERENCES ON THE ACCEPTANCE OF DESIGN INNOVATION BASED ON TECHNOLOGY ACCEPTANCE MODEL - koreascholar

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THE EFFECTS OF INDIVIDUAL DIFFERENCES ON THE ACCEPTANCE OF DESIGN INNOVATION BASED ON TECHNOLOGY ACCEPTANCE MODEL

Jaehee Chung, Jinghe Han, Sang Jin Kim, Eunju Ko

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/325972

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Global Fashion Management Conference

2017 Global Fashion Management Conference at Vienna (2017.07)
p.469

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

perceived design innovation attributes technology acceptance model (TAM)individual differences nationality smart watch

저자

Jaehee Chung(Hongik University, Republic of Korea)
Jinghe Han(Yonsei University, Republic of Korea)
Sang Jin Kim(Changwon National University, Republic of Korea)
Eunju Ko(Yonsei University, Republic of Korea) Corresponding author

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