This study employed the eye-tracking method to investigate the nature of game players' visual attention on the game's GUI(graphic user interface) elements during game play. The genre of the game (shooting and driving games), the points of view of the game (1st person vs. 3rd person POV), and the game player's proficiency were taken into account to examine their effects on the game player's visual attention. A within-between subject experimental study was conducted (N=26). The results illustrate that the game genre was not a meaningful predictor for neither the frequency or the total duration of visual element per interface element. The point of view had a significant main effect on the game player's frequent change of their eye movement across different elements. The proficiency of game player's gaming skill significantly altered the game player's frequency and duration of visual attention. Proficient gamers were more efficient in distributing their visual attention across various elements of the GUI.

ABSTRACT
 1. 서론
 2. 이론적 논의
  2.1 게임 이용과 시각적 주의(visual attention)
  2.2 이이트래킹(eye-tracking) 측정
  2.3 게임 장르와 시점
 3. 연구문제
 4. 연구방법
  4.1 실험 설계
  4.2 실험 기재
  4.3 실험 절차
  4.4 변인의 측정
 5. 분석결과
  5.1 게임 인터페이스 요소별 시각적 주의의 빈도
  5.2 게임 인터페이스 요소별 시각적 주의의 총시간
  5.3 게임 인터페이스 요소에 대한 중요성 인식
 6. 논의 및 결론
 감사의 글
 참고문헌

• 임소혜(Division of Media Studies Ewha Womans University) | Sohye Lim Correspondence to