In the era of customer satisfaction(CS), managers in the service industry have been using new strategies and a new reinforcement of service quality in order to increase their competitiveness. In this paper, the Service-QFD model is based on SERVQUAL and Quality Function Deployment models. The service quality in each stage of service delivery process is measured by SERVQUAL model and the relationship is represented by the QFD model. We propose the effective model that is consistent with preference of users considering of weighting scale, which seriously affects technical importance rating.