Background : Liriope platyphylla Wang et Tang is potent medicinal plant that is being used cough and asthmatic. Consumers interested in size and color choices when buying products. So, the class attributes and consumer choice differentiation by strengthening the competetiveness of farmhouse want to do.
Methods and Results : About 50 purchases for the studys gustionnaire responds by sending a consumer survey analysis was required about 30 people. For the classification by products test planting in the harvested produce, and below classification by size and color. Class size are high grade (tuberous root length 26.1 ㎜ more, tuberous root diameter 6.1 ㎜ more), middle grade (tuberous root length from 23.1 to 26.0 ㎜, tuberous root diameter from 5.6 to 6.0 ㎜), low grade (tuberous root length 23.0 ㎜ less, tuberous root diameter 5.5 ㎜ less) by size. The rate of goods continued raised from beginning April to beginning May by harvest time. High grade color is brightness (L, 54.9), red (a, 3.3) and yellow (b, 17.0) so that hold out bright color.
Conclusion : High grade have more tuberous root length and diameter size and hold out bright color