Standardization strategy is considered as an important approach for the organization growth and competitiveness. Major contents of standardization are the selection of standardization area and management of standardization timing under limited resources. The developments of standardization road map and its driving strategy in construction area are important policy subjects in view of investment scale and national economy. In this paper, we aim to survey on the standardization theory and its application in construction field and suggest research direction for driving strategy of standardization road map development.