The object of this paper is to estimation of noise reduction effect of road noise by operating condition due to tire noise regulation. A prepare the countermeasure of the noise reduction according to collect tire/road noise data under various influencing factors by using the tire test method. To accomplish the object : A automotive is used as a test platform to test tire/road noise by changing different types of tires and using the On-Board Sound Intensity test system. The influence of inflation pressure, road, load, speed and pattern type on tire/road noise is compared and analyzed. At the same time, the mechanism of tire/road noise is analyzed, which provides an experimental basis for tire noise reduction.