THE IMPACT OF DIGITAL TECHNOLOGIES ON LUXURY RETAILERS’ SUSTAINABILITY - koreascholar

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THE IMPACT OF DIGITAL TECHNOLOGIES ON LUXURY RETAILERS’ SUSTAINABILITY

Virginia Vannucci, Raffaele Donvito, Silvia Ranfagni

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/372467

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Global Fashion Management Conference

2019 Global Fashion Management Conference at Paris (2019.07)
pp.234-235

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

luxury retailing sustainability digital technology

저자

Virginia Vannucci(University of Florence, Italy)
Raffaele Donvito(University of Florence, Italy)
Silvia Ranfagni(University of Florence, Italy)

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