THE EFFECT OF PRICE PRECISION ON LUXURY TRAVEL - koreascholar

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THE EFFECT OF PRICE PRECISION ON LUXURY TRAVEL

Yuanyuan (Gina) Cui, Jungkeun Kim, Choongbeom Choi, Seongseop (Sam) Kim

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/372474

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Global Fashion Management Conference

2019 Global Fashion Management Conference at Paris (2019.07)
p.268

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

price precision rounded price precise price price discount lay rationalism

저자

Yuanyuan (Gina) Cui(Auckland University of Technology, New Zealand)
Jungkeun Kim(Auckland University of Technology, New Zealand)
Choongbeom Choi(University of Nevada, USA)
Seongseop (Sam) Kim(Hong Kong Polytechnic University, Hong Kong)

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