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VISUAL AND VERVAL PRESENTATIONS OF HAPTIC INFORMATION IN ONLINE FASHION STORES AND CONSUMERS’ IMAGERY INFORMATION-PROCESSING AND SATISFACTION

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  • URLhttps://db.koreascholar.com/Article/Detail/372547
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글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
목차
Introduction
 Theoretical Development
 Research Design
 Results of the Study
 Conclusion & Implications
 References
저자
  • Tae Youn KIM(Seowon University, Republic of Korea)
  • Yoon-Jung LEE(Korea University, Republic of Korea)