THE EFFECTS OF GRATITUDE AND PRIDE IN PROMOTING SUSTAINABLE LUXURY BRANDS - koreascholar

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THE EFFECTS OF GRATITUDE AND PRIDE IN PROMOTING SUSTAINABLE LUXURY BRANDS

Felix Septianto, Yuri Seo

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URLhttps://db.koreascholar.com/Article/Detail/372606

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Global Fashion Management Conference

2019 Global Fashion Management Conference at Paris (2019.07)
pp.541-542

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

sustainability luxury sustainable luxury online sharing intentions evolutionary psychology functional emotions

목차

ABSTRACT
References

저자

Felix Septianto(University of Auckland, New Zealand)
Yuri Seo(University of Auckland, New Zealand)

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