CUSTOMER RESPONSES TO A FRONTLINE SERVICE ROBOT IN A RETAIL SERVICES CONTEXT - koreascholar

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CUSTOMER RESPONSES TO A FRONTLINE SERVICE ROBOT IN A RETAIL SERVICES CONTEXT

Amelia, Christine Mathies, Paul G. Patterson

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URLhttps://db.koreascholar.com/Article/Detail/401141

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Global Marketing Conference

2020 Global Marketing Conference at Seoul (2020.11)
p.618

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

frontline service robot customer responses retail banking human-robot interaction UTAUT thematic analysis

목차

ABSTRACT

저자

Amelia(School of Marketing, University of New South Wales)
Christine Mathies(School of Marketing, University of New South Wales)
Paul G. Patterson(School of Marketing, University of New South Wales)

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